... the brand -as- product, brand -as- organization, brand -as- person, and brand -as- symbol • Brand identity structure includes a core, extended and proposition identity A brand identity is to brand strategy ... brand development and its absence canbe substantial handicap Symbols involving visual imagery canbe memorable and powerful A strong symbol canbe the cornerstone of a brand strategy 2.5.4 The ... Although a company gets many benefits from its brand name, it is not easy to create and maintain a strong brand To understand more how a company builds and manages its brand to get the full benefit...
... oxidants, canbe pro-oxidant towards slightly oxidized LDL and, at low concentration, can behave like urate as a pro-oxidant towards native LDL This study also demonstrates that quercetin at low and ... 13–19 14 Moran, J., Klucas, R., Grayer, R., Abian, R.J & Becana, M (1997) Complexes of iron with phenolic compounds from soybean nodules and other legume tissues: prooxidant and antioxidant properties ... relationship between antioxidant and pro-oxidant action of antioxidants, such as quercetin or urate, is closely related to the spatial and temporal interactions of the various actors, as emphasized...
... washes, anti-p24 mAb (183-12H-5C), biotinlabeled anti-mouse IgG (Santa Cruz Biotech., Santa Cruz, CA), streptavidin-labeled horseradish peroxidase (SAHRP) (Zymed, South San Francisco, CA), and ... OVAs and with their anti-HIV-1IIIB activity (C) and their anti-HIV-1BaL activity (D) Each sample was tested in triplicate, the experiment was repeated twice, and the data are presented in means ... C Chou (Sloan-Kettering Cancer Center, New York, NY) Time-of-addition assay A time-of-addition assay was performed as previously described [14] to determine the in vitro antiviral activity of...
... salts, and studied for the performance and the mechanism in heavy metal removal (Kanel et al., 2005; Kanel et al., 2006; Li and Zhang, 2006; Li and Zhang, 2007) Kanel et al (2005, 2006) demonstrated ... iron-based nanoparticles or their subcolloidal particles Iron-based nanoparticles are inexpensive, easily scalable and highly reactive towards a wide array of organic and inorganic pollutants (Zhang, ... membrane filtration process as well as the extent of membrane fouling The prepared nanoparticles, to function as nanoadsorbents in aqueous solutions, should be colloidally stable and mechanically...
... concentration assay was performed against pathogenic organisms like Staphylococcus aureus and Candida albicans The cytotoxicity of the two amphiphilic peptides was also tested by means of the haemolysis assay ... the antimicrobial activity decreased with decrease in positive charge and it increased stepwise with an increase in positive charge They also found that the number of positive charges was also ... cardiovascular diseases Also, since DHA can penetrate through the blood brain barrier and into tumours, it has been used as a carrier to deliver paclitaxel to different cancerous sites as well [65]...
... (an aspartic protease) and the aspartic protease inhibitor pepstatin A as controls The results (Table 2) showed that MA does not inhibit cathepsin D nor the aspartic protease activity in plasmodial ... reported antioxidant [4,5], vasorelaxation [6] and anti-tumoural [7,8] activities, MA has been shown to specifically inhibit glycogen phosphorylase [9,10] and protein tyrosine phosphatase 1B [11], ... explained assuming that MA may behave as a specific inhibitor of HIV protease, or the protease class A2 to which the HIV protease belongs, showing no activity on class A1 proteases (pepsin, cathepsin...
... capability and talent in critical areas • Ongoing share growth and the synergies across marketing, branding, and advertising Nokia • Be the best path forward for Nokia and shareholders • Be future ... capital Improve market reach and industry visibility Create strange bedfellows, also have an impact on the bottom line Identify, share and discuss opportunities and problems with employees genes ... Reducing cost and cost efficient • In a merger ,two organizations or companies join together to become a new business • In an acquisition: one business buys a second and generally smaller company Goals...
... regards to mean TV and mean tumor ADC at baseline was non significant (p> 0.25) The change in mean TV (p = 0.007) and mean tumor ADC (p < 0.001) differed significantly between treated and non-treated ... lesions mean tumor ADC values decreased significantly A slight increase in TV accompanied the decrease in ADC (compare Figures and 6) How may this decrease in mean tumor ADC and increase in TV be explained? ... differed significantly between treated and non-treated colorectal liver metastases at follow-up MRI At follow-up MRI mean TV of non-treated colorectal liver metastases increased significantly by 50.8%...
... sacrificed and the ovaries and uterus excised Corpora lutea asan estimate of ovulation rate and the number of live foetuses were counted, and prenatal mortality calculated as their ratio (ie assuming ... work was supported by a grant from the Agricultural and Food Research Council We are very grateful to Roberta Wallace, Ann Walker and staff of the mouse house for technical assistance, and to ... genetically Our data on ovulation rate are much more scanty, but the indications are that it did not respond substantially more than did litter size because changes in embryonic survival were...
... like being more up-to-date and energetic for young teachers and being more experienced for old teachers as the points of contrast between young and old teachers that may affect their performance, ... more ambitious they tend to shine better and bemoreeffective and as one of the teachers acknowledged, "Young teachers understand their students better but they are weak in managing the class.” ... females believed that male teachers were moreeffective and described male teachers as being stricter and having better control of the class Male respondents regarded characteristics such as being...
... before it canbe used Must be initialized before it contains valid data Initializing a stream means connecting it to a file The value of the stream variable canbe thought of as the file ... which will be connected to an output file? How you declare fin and fout? What include directive, if any, you nee to place in your program file? Name at least three member functions of an iostream ... Inc Publishing as Pearson Addison-Wesley Slide 6- 23 Class Member Functions Member functions of an object are the member functions of its class The class determines the member functions of...
... Euro (includes Belgium, France, Germany, Euro (Includes Austria, Belgium, Finland, France, Italy and Netherlands) Germany, Greece, Ireland, Italy, Luxembourg, Netherlands, Portugal and Spain) Guatemela ... Indices of Real Effective Exchange Rate (REER) and Nominal Effective Exchange Rate (NEER) of the Indian Rupee (6Currency Trade Based Weights) Year Base:1993-94 Base:2003-2004 (April-March) =100 ... indices being geometric series, the percentage difference between any two periods remains same, whatever be the base year The choice of the base year 1993-94 is attributable to the significant changes...
... limits - Youcan get feedback from friends and family and get better - Youcan correct any problems with visual aids - You' ll look more prepared and a successful presentation will be much more likely ... signpost language When you drive on the roads, you know where you are on those roads Each road has a name or number Each town has a name And each house has a number If you are at house #100, youcan ... forward to #150 Youcan look at the signposts for directions And youcan look at your atlas for the structure of the roads in detail In other words, it is easy to navigate the roads You cannot get...
... welcome and their assistance during my time in Vietnam, special thanks to Van, Trang, Thach, Thanh and Mr Viet You made me feel at home in HCMC The other important partner in Vietnam was ENDAVietnam, ... I.1 Background Human activity has always created and will always create waste In big cities around the world Solid Waste Management (SWM) is an especially important and complex task for the municipalities ... but it is important to mention that there are significant differences between rural and urban areas Rural residents often produce less waste per capita than dwellers in urban areas (cp ZURBRUGG,...
... [7] As the main resistance to heat-transfer canbe found in the air on the dry face of the system, the advantage of the higher thermal conductance of metals than that of plastics is negligible Moreover, ... large devices, and heat-exchange between gas mediums require great areas of transference, so they are not used Another system, more cheap and compact, was designed by Dr Pernot and later by Dr ... stream and transfer it to the secondary air in the evaporative cooling process They canbe made either of metal or plastic and must easily conduct heat, maintain the two streams separated and resist...
... Writing Prompt Before youcan begin to plan your essay, you need to be sure you understand the kind of essay you need to write As noted earlier, it is essential that you respond accurately to the ... take place before you write, while you are outlining your essay Asyou outline, Youcanalso use an em dash to set off part of a sentence for emphasis: He is tall, dark, handsome—and married ... What are you hoping to convey through your writing? The more clearly youcan articulate your purpose while you outline your essay, the moreeffective your writing and revising states will be Here...
... bại doanh nghiệp dựa theo kế hoạch kinh doanh thấp nhiều so với doanh nghiệp kế hoạch kinh doanh Khái niệm kế hoạch kinh doanh ? Kế hoạch kinh doanh mô tả trình kinh doanh bạn khoảng thời gian Nó ... hoạch kinh doanh (Ưu tiên cho lập kế hoạch khởi kinh doanh for start-up business), mặt cung cấp cho ngời đọc nhìn tổng quan kế hoạch kinh doanh, nội dung cần có kế hoạch kinh doanh (phần I) ... khách quan Có nhiều lý để xây dựng kế hoạch kinh doanh điều quan trọng cần phải hiểu đợc mục tiêu để đa đợc kế hoạch có hiệu Dới số lý quan trọng khiến nhà quản lý phải viết kế hoạch kinh doanh họ:...