Public relations a practical guide to the basics 1 docx

Public relations a practical guide to the basics_1 docx

... reports 13 6Appendix 12 Agenda format 13 7Appendix 13 Example of layout for an internal paper 13 8Appendix 14 Example of layout for minutes 14 0Appendix 15 Contingency planning for a crisis 14 2Index ... is a basic guide for all who wish to work in the public relations area  whatever their future specialismmay be.Anne GregorySeries EditorIPR/Kogan PageForewordvii 19 Assessment and evaluation ... 14 2Index 14 5Contents Public relations – a practical guide 4Sympathy The role here for public relations is to promote understanding andknowledge of the facts about a set of circumstances or a situation...

Public relations a practical guide to the basics_2 pot

... ofillustrations, the typeface, even the page layout. Or it can be generaland non-specific, leaving the detail to the publisher. 319 (05).p65 13 /06/00, 12 :2 619 Public relations – a practical guide 18 their ... penalty clauses. 319 (04).p65 13 /06/00, 12 :2 518 Public relations – a practical guide 12 and television). It is part of civil law and can result in an action fordamages.This is the area where the ... radio 319 (03).p65 13 /06/00, 12 :2 311 Public relations – a practical guide 14 DurationCopyright in literary, artistic, musical or dramatic work expires 70years after the end of the calendar year...

Public relations a practical guide to the basics_3 docx

... in 319 (09).p65 13 /06/00, 12 : 313 7 Public relations – a practical guide 34Figure 8 .1. A rough design sketch 319 (08).p65 13 /06/00, 12 : 313 427Working with photographersidea. It can save trouble later. ... such as Ad-line, PRWeek, Campaign or Photography Today, may also provide usefulnames and contacts, as may the Royal Photographic Society in London which may also be able to offer advice. ... Public relations – a practical guide 26Fees and agreementsFees for using the photographs are usually negotiable. Be frank aboutyour budget. Get a quotation beforehand. This will enable...

Public relations a practical guide to the basics_4 potx

... of delegatescan vary from perhaps 15 0 at the bottom of the scale to severalthousand at the top end. The average attendance is usually around the 350450 mark.Dates and seasonsMost major conferences ... 12 :3249 Public relations – a practical guide 42CharacteristicsLarge exhibitions and trade fairs have the same general characteristics.They take place at well-known venues, eg Olympia, Earls Court or the ... promotingan organizations image creatively. They are an excellent way ofcommunicating at first hand with clients, the public and the media,and can show off the exhibitor and whatever products and...

Public relations a practical guide to the basics_5 pptx

... Chapel in Rome,and many other notable European Renaissance painters enjoyedwealthy patronage from the aristocracy and the church. 319 (13 ).p65 13 /06/00, 12 :4960 Public relations – a practical ... Motor Manufacturers & Trades: the Motor Show;l the Royal Agricultural Society: the Royal Show;l the Evening Standard: BAFTA Awards.Arts and culture The arts have always depended on patronage. ... include either Buckingham Palace or Kensington Palace, the countys Lieutenancy Office and the Lord-Lieutenant, the policeand the various mayoral offices at the local town halls. There maybe other...

Public relations a practical guide to the basics_6 pptx

... to deal with such a situation, and then dealing with it well, is the key. It can be done, and done in such a way as to turn the situation to advantage; at the very least to limit any damage to ... TV. The Archers,for example, often carries important messagesabout farming and related agriculturalmatters. 319 (16 ).p65 13 /06/00, 12 : 518 4 Public relations – a practical guide 88Also known as ... Public relations – a practical guide 76What is crisis management?Crisis management is the ability to cope, with any emergency situationthat may arise in such a way that the minimum amount...

Public relations a practical guide to the basics_7 docx

... resources. 319 (18 ).p65 13 /06/00, 12 :5393 Public relations – a practical guide 90Each page has a location or address showing how to get to the particular page. This is made up of the host address and the ... twoforms: 319 (17 ).p65 13 /06/00, 12 :5290 Public relations – a practical guide 98l A recruitment campaign (to raise the standard of the calibre ofstaff being recruited). By analysing all the job application ... scanningfees. The AGFA Gevaert Company provides useful Guides to DigitalPhotography and Digital Scanning obtainable through photographicshops. 319 (17 ).p65 13 /06/00, 12 :52 91 105Appendix 1 Appendix 1 The...

Public relations a practical guide to the basics_8 pdf

... defamatory;l false unless proved to the contrary;l understood to refer to the plaintiff;l made known to at least one person other than the plaintiff. 319 app 2.p65 13 /06/00, 12 :5 811 4 10 7Appendix ... and paid for by the Client. 319 app 3.p65 13 /06/00, 12 :5 912 0 11 3Appendix 2Appendix 2 The Law as it affects Public Relations PractitionersThere are two sorts of law with which a public relations ... 3.p65 13 /06/00, 12 :5 911 9Appendix 3 12 2 11 . LiabilityWritten or oral approval by Client of drafts, proofs and estimates will be taken by the Consultancy as authorization to proceed to publication...

Public relations a practical guide to the basics_9 pptx

... Railways: 017 1 626 16 71; l Great Eastern Railway: 017 1 922 915 7;l Regional Railways: 017 43 458099;l Virgin Trains: 017 1 922 6409. 319 app 6.p65 13 /06/00, 13 : 011 28Appendix 10 13 4Appendix 10 Royal ... StandExhibitions: Record all visitors to the stand 319 app 5.p65 13 /06/00, 13 : 011 26Appendix 11 13 6Appendix 11 Written ReportsTell what you are going to tell them, tell them and then tell them ... Thus: 1. Paragraph 1. 1 sub-paragraph 1. 1 .1 sub-sub-paragraph and so on.(But see also house styles on page 69. Always number the pages, and for statistics,costings etc use annex with their separate...

Public relations a practical guide to the basics_10 pptx

... intervals. 319 app 15 .p65 13 /06/00, 13 :0 814 2 14 5Indexacceptance 3advertising agency 5, 7agenda, format 13 7agreement 26, 11 723appointment and programme 11 8commencement and duration 11 8photographers ... 26supplementary 12 2suppliers 17 termination 12 1analysis 99annual meetings 52approvals 12 0artwork 21, 33camera-ready 36assessment 967authority 12 0Betting, Gaming & Lotteries Act 19 63 11 6briefdesigners ... 10 9 11 clients property 12 1Coca-Cola Corporation 13 Code of Conduct 11 , 10 5 12 , 12 2colleagues 11 1 12 common law 11 3community relations programme 97competitions 11 5 16 conferences 525accommodation...

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