... understand as the advertisers are all airlines. Obviously, they would like to
highlight the characteristic of their service by reminding customers ofthe magical feelings of
The Languageof Airlines’ ... Feedback: the response ofthe receiver to the sender and vice-versa.
• Noise: it is interference that gets in the way of sharing meaning. There are 3 forms of
noise.
External noises: They are ... to the advertising information and
evokes them to take the action of purchasing. It is here that the topmost task of advertising is
fulfilled.
2.2.5.3 Types of Advertising
The features of different...
... to the +root+ ofthe word, which was intelligible to both of them, and let the inflexions slide, or take
care of themselves. The more theEnglish and Danes mixed with each other, the oftener they ... against them in a Litany ofthe time "From the incursions ofthe Northmen, good Lord, deliver
us!" In spite ofthe resistance ofthe English, the Danes had, before the end ofthe ninth ... as
+Apennine+.
8. +The Second Keltic Element.+ The Normans came from Scandinavia early in the tenth century, and
wrested the valley ofthe Seine out ofthe hands of Charles the Simple, the then king of the...
... STUCTURE: How often do you | go | to the zoo?
Introduce pictures ofthe park, the sports center, the mountain, the river, the kitchen
and the school. Check if the students know the vocabulary. ... common mistakes, bring them to the attention ofthe students.
• FURTHER PRACTICE
If the teacher has enough time and the students have mastered the structure, the teacher can
give them some more practice. ... by the teacher’s guide, the student’s book
and the cassette-tapes.
Most ofthe JHS teachers believe that The TIENG ANH textbook series is better than the
ENGLISH textbook series. They like the...
... 24
ii
TABLE OF CONTENTS
Acknowledgements iv
List of abbreviations v
Part 1: Introduction
1. Rationale ofthe study 1
2. Aims ofthe study 2
3. Methods ofthe study 2
4. Scope ofthe study 2
5. ... like to acknowledge my debt to Assoc. Prof. Dr. Lê Hùng Tiến and the
staff members of Postgraduate Department, College of Foreign Languages, VNU-Hanoi for
their enthusiastic support.
I am sincerely ... ACKNOWLEDGEMENTS
First of all, I would like to express my deep gratitude to all my teachers at College
of Foreign Languages, Vietnam National University-Hanoi for their valuable lectures. And
their knowledge, their...
... proof of this series.
CONTENTS.
THE ART OF WRITING AND SPEAKING THEENGLISH LANGUAGE.
GENERAL INTRODUCTION. 7
WORD-STUDY
INTRODUCTION THE STUDY OF SPELLING
The Art Of Writing & Speaking TheEnglish ... The most important
variations are as follows:
C and G have each a soft sound and a hard sound. The soft sound of c is the same as s, and the hard sound the
same as k. The soft sound of g is the ... part oflanguage that the arts of
the orator, the actor, and the preacher depend directly upon it. It doubles the value of words.
The foundation of expression is rhythm, or regular succession of...
... oflanguage proficiency are met. The foreign language policy should give
satisfactory answers to the basic questions of how much ofthelanguage should be
taught; what level oflanguage proficiency ... attended the pilot course.
6. Design ofthe Study
The thesis consists of three parts.
Part I is the introduction, which represents the rationales, the aims, the significance, the
method, the scope ... English after they have finished theEnglish course at college. This indicates
students' recognition ofthe importance ofthelanguage in their life and career.
Furthermore, 97% ofthe students...
... another as they
speak and think. These variations arise from such cir-
cumstances as their age of arrival in the U.S., the
language( s) spoken at home and in the neighborhood,
the frequency of ... in
either of their languages. This is because features
of the native language are often integrated into the
English spoken in, say, a predominantly Hispanic
or Chinese neighborhood, at the same ... discrimination because ofthe school
district’s failure to provide special instruction for
them, as required by the 1970 decision ofthe Office
for Civil Rights. The case was decided in favor of
the plaintiffs,...
... the
time. Obviously, the bourgeoisie was the driving force oftheEnglish society
at that time. They thought they had rights to be proud of their status in society
and in the superiority of ... is the story of one man. however, in the talented
pen of Daniel Defoe, he became the typical representative ofthe time that
presented all characteristics oftheEnglish bourgeoisie in the ... Crusoe gave the name to the man, and the man did not object. But,
13
The 18
th
century is known in the history of European culture as the
period of Enlightenment. In England the period of Enlightenment...
... difficult. The oldest or the
husband ofthe family sits at the head ofthe table and others sit in descending
order according to age or wherever they like. The meal starts when everyone
has their ... not the result ofthe metaphorical
usage ofthe name of another object or concept, whereas more marked words
often are (for example, “saffron” is the color of a spice that gave its name to the
color).
60
... vegetables from the serving dishes and add them to the
rice. Then, they hold the rice bowl near their mouth, using their chopsticks to
eat. However, eating on the table sometimes is not easy as there are...
... the ter-
tiary structureof ApeSOD has not been elucidated.
In the present study, for the first time, we describe the
crystal structureof ApeSOD. In particular, we focus
on the coordination of ... ligand,
NE2 of His31, bound to the metal, in the company of
a water oxygen, from the apical positions. The manga-
nese was only 0.06 A
˚
out ofthe equatorial plane
(Table 3). The angles around the metal ... metal cofactor.
Figure 3D shows the superimposition ofthe active
site structures of apo, Mn-bound and Fe-bound Ape-
SODs. The most significant difference among them
was related to the OH of Tyr39,...
... is about the grammar of English; the second is
about related topics, including language variation (e.g., dialects), language
learning, English spelling, and the history oftheEnglish language.
... organ iz at io n of t hese bo ok s
e next chapter of this book (Conceptions of Language) is on the nature
of language. e remaining chapters are on various aspects oftheEnglish
language, including ... over time, about the history of English, about the standardization
of languages, about how languages are learned, about language disorders,
about the relationships between language and culture...