a case study of information technology

A study to indicate the importance of consumer based-brand equity on consumer perception of brand (a case study of fast food restaurants).pdf

A study to indicate the importance of consumer based-brand equity on consumer perception of brand (a case study of fast food restaurants).pdf

Ngày tải lên : 24/09/2012, 17:19
... was good”. In total, MacDonald achieved a higher overall mean value than Max hamburger. In terms of standard deviation, we found out that MacDonald had a larger standard deviation than Max ... knowledge and awareness of the available brand. ã Alternative evaluation: this is the stage whereby the consumers evaluate and rank alternative brand based on the information they have. Such information ... said to have a larger degree of dispersion of data around the mean than Max hamburger in those attributes. Max hamburger had a larger standard deviation than MacDonald in these attributes“serving...
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USING BRAND AS AN EFFECTIVE WEAPON TO COMPETE IN THE MARKET: A CASE STUDY OF NHAT LINH COMPANY

USING BRAND AS AN EFFECTIVE WEAPON TO COMPETE IN THE MARKET: A CASE STUDY OF NHAT LINH COMPANY

Ngày tải lên : 13/04/2013, 10:29
... understand more how a company builds and manages its brand to get the full benefit from that, a study into the case of LiOA brand at Nhat Linh Co. Ltd., an auto voltage stabilizer (AVS)manufacturer ... evaluation of LiOA AVS’ features between genders and among education levels (Table A2 9, A3 1 ). There is only a difference between age groups in evaluating safety and brand reputation of LiOA ... communicated to the target audience and that demonstrates an advantage over competing brands. The four salient characteristics of a brand position as reflected by the phrases “part,” “target audience,”...
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COMPETITIVE ADVANTAGES IN OFFICE FURNITURE INDUSTRY IN VIETNAM: A CASE STUDY OF SON THUY COMPANY

COMPETITIVE ADVANTAGES IN OFFICE FURNITURE INDUSTRY IN VIETNAM: A CASE STUDY OF SON THUY COMPANY

Ngày tải lên : 13/04/2013, 21:58
... of tables in Vietnam market according to all the designs of products that Son Thuy learn from Thailand, Malaysia, and Singapore. Son Thuy and Xuan Hoa are ranked as the manufacturers who are ... such as economies of scale, product differentiation, technology and capital. ã Identification of firms that are marginal participants of specific group ã Use the map as a basic for charting changes ... partners. In addition, MOT has an activities base, for example, Vietnam Square located in Osaka (Japan) and VIETCOMBANK checks information on market trend using various media information sources and provides...
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ENTRY STRATEGY INTO VIETNAMESE ENVIRONMENTAL MARKET A CASE STUDY OF ALTECH ENVIRONMENT PTE LTD

ENTRY STRATEGY INTO VIETNAMESE ENVIRONMENTAL MARKET A CASE STUDY OF ALTECH ENVIRONMENT PTE LTD

Ngày tải lên : 22/04/2013, 14:21
... States, became a member of the Association of Southeast Asian Nations (ASEAN) and, thereby, of the ASEAN Free Trade Area (AFTA), and signed a memorandum of understanding for 25 such, Altech are unable ... as a variety of chemicals if it comes from an industrial or commercial area. It also carried microorganisms that may cause disease and organic material that can damage lakes and streams as it ... related to the same subject or area. Trade and FDI regulations give a very clear example, including barriers to trade and 23 Sewage carries human wastes, wash water, and dishwater, as well as a...
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DEVELOPING A COMPETITIVE STRATEGY: A CASE STUDY OF THE THANGLONG GARMENT COMPANY IN HANOI, VIETNAM

DEVELOPING A COMPETITIVE STRATEGY: A CASE STUDY OF THE THANGLONG GARMENT COMPANY IN HANOI, VIETNAM

Ngày tải lên : 23/04/2013, 10:29
... categories or for company as a whole with certain modification in area of analysis. 1.5. Limitation The unavailability of information about sales volume of each product categories, timing of ... capacity and company address. Company participates frequently in trade fairs, which are organized frequently over the course of a year, especially in fashion fair and new year fair. Thaloga also ... textbooks of strategic management. Hill and Jones (1998) say a company has a competitive advantage when its profit rate is higher than the average for its industry and it can sustain this advantage...
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Tài liệu Báo cáo khoa học: "Discovering Global Patterns in Linguistic Networks through Spectral Analysis: A Case Study of the Consonant Inventories" pdf

Tài liệu Báo cáo khoa học: "Discovering Global Patterns in Linguistic Networks through Spectral Analysis: A Case Study of the Consonant Inventories" pdf

Ngày tải lên : 22/02/2014, 02:20
... sounds, some of which are (a) nasals in Tamil (Shanmugam, 1972) and Malayalam (Shanmugam, 1972; Ladefoged and Maddieson, 1996), (b) laterals in Albanian (Lade- foged and Maddieson, 1996), and (c) ... R. Quinlan. 1993. C4.5: Programs for Machine Learning. Morgan Kaufmann. S. V. Shanmugam. 1972. Dental and alveolar nasals in Dravidian. In Bulletin of the School of Oriental and African Studies, ... pages 364–374. K. M. Hayward, Y. A. Omar, and M. Goesche. 1989. Dental and alveolar stops in Kimvita Swahili: An electropalatographic study. African Languages and Cultures, 2(1):51–72. R. Kannan...
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Tài liệu Does Foreign Direct Investment Work For Sustainable Development? A case study of the Brazilian pulp and paper industry potx

Tài liệu Does Foreign Direct Investment Work For Sustainable Development? A case study of the Brazilian pulp and paper industry potx

Ngày tải lên : 22/02/2014, 09:20
... (2004). Análise do setor de celulose e papel na era da Globalizaỗóo. Dissertaỗóo (mestrado em Ciờncias Sociais) Programa de Pús-graduaỗóo em Ciờncias Sociais, Universidade Estadual Paulista, Marớlia. ... Sustainable Development? A case study of the Brazilian pulp and paper industry Sueila dos Santos Rocha Luciana Togeiro de Almeida March 2007 TNC technology and management ... 2003 and 2004, excepting Klabin and Aracruz that present data for years 2003, 2004 and 2005 and Cenibra which data are available only for 2005. ** The companies do not have this value calculated....
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Ground Water Pollution and Emerging Environmental Challenges of Industrial Effluent Irrigation: A Case Study of Mettupalayam Taluk, Tamilnadu pptx

Ground Water Pollution and Emerging Environmental Challenges of Industrial Effluent Irrigation: A Case Study of Mettupalayam Taluk, Tamilnadu pptx

Ngày tải lên : 06/03/2014, 15:21
... various parts of the country (Tiruppur, Vellore – Tamilnadu; Vapi, Vadora – Gujarat; Thane, Belapur – Maharashtra; Patancheru, Pashamylaram, Bollarum, Kazipally – Andhra Pradesh; Ludhiana, ... consuming and polluting industries, located in Thekkampatty and Jadayampalayam village of Mettupalayam taluk (upstream of Bhavanisagar Dam), belong to textile bleaching and dyeing and paper industries. ... Jadayampalayam village samples is far below the affected samples, which shows that impacts of industrial pollution are evident for Thekkampatti and Jadayampalayam village. In the case of Sirumugai,...
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Báo cáo khoa học: "Evaluating a Crosslinguistic Grammar Resource: A Case Study of Wambaya" pot

Báo cáo khoa học: "Evaluating a Crosslinguistic Grammar Resource: A Case Study of Wambaya" pot

Ngày tải lên : 08/03/2014, 01:20
... be incompatible with the approach to argument realiza- tion in Wambaya, and a phrasal amalgamation anal- ysis was implemented instead. This again suggests that lexical v. phrasal amalgamation should ... Grammar Matrix as a crosslinguistic resource, as one goal of the Grammar Matrix is to reduce the cost of developing precision grammars. The fact that a grammar capable of assigning valid analy- ses ... in- clude an analysis of Wambaya-style radical non- configurationality. At the same time, the lexical amalgamation analysis of the features used in long- distance dependencies (Sag, 1997) was found...
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Minimum Wages and Employment: A Case Study of the Fast-Food Industry in New Jersey and Pennsylvania pot

Minimum Wages and Employment: A Case Study of the Fast-Food Industry in New Jersey and Pennsylvania pot

Ngày tải lên : 08/03/2014, 06:20
... National Affairs. Daily Labor Re- port. Washington, DC: Bureau of Na- tional Affairs, 5 May 1990. . Labor Relations Reporter Wages and Hours Manual. Washington, DC: Bureau of National Affairs, ... minimum-wage rise.27 In each wave of our survey we asked managers for the prices of three standard items: a medium soda, a small order of french fries, and a main course. The main course was a basic ... Newark and Camden) reveals that, even within local areas, employment rose faster at the stores that had to increase wages the most because of the new minimum wage. B. Alternative Models An...
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the impact of corporate cultural in vietnamese companies a case study of vietinbank, hoan kiem branch

the impact of corporate cultural in vietnamese companies a case study of vietinbank, hoan kiem branch

Ngày tải lên : 13/03/2014, 14:20
... opening account, loan, leasing, money transfer, insurance and saving. 4.2.2. Overview of Vietinbank, Hoan Kiem Branch VietinBank, Hoan Kiem Branch was founded in 1979 as a branch of Ha Noi State ... organization research, “Corporate culture is a pattern of shared basic assumptions that the group learned as it solved its problems of external adaptation and internal integration, that has worked ... methods, qualitative research can help us to interpret and better understand the complex reality of a given situation and the implications of quantitative data. Qualitative methods are also effective...
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the impact of globalization on vietnamese company’s financial performance a case study of lang son cement company (lcc)

the impact of globalization on vietnamese company’s financial performance a case study of lang son cement company (lcc)

Ngày tải lên : 13/03/2014, 14:20
... analysis of a financial statement takes an important role in business activities of a company. Because any company also need an improvement of financial statement preparation to attract the ... general approach applied in analysis of financial statements The general approach applied in analysis of financial statements will be used in this thesis, presented as follow: 2.2.1 Ratio analysis: ... that globalization play as an important role as an impact on financial statement of companies in the world in general and in Vietnamese company in particular. Langson Cement Company‟s financial...
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the implementation and adopting of activity based costing in manufacturing vietnamese companies a case study of samsung vina corporation

the implementation and adopting of activity based costing in manufacturing vietnamese companies a case study of samsung vina corporation

Ngày tải lên : 13/03/2014, 14:20
... with half empty seats, although that cost per passenger is calculated base on actual capacity or assumption of full capacity, this cost is relevant for managers in making decision. In case of ... research used a qualitative case study design to determine how Vietnamese organizations used ABC information to improve processes and performance. Qualitative case study research is defined as ... technical assistance and guidance on the ABC methodology may be necessary initially. Generally the implementation of the activity-based costing in Savina enable creating better information regarding...
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