The economics of sports 5th by michael a leed and allmen chapter 06

63 201 0
The economics of sports 5th by michael a leed and allmen chapter 06

Đang tải... (xem toàn văn)

Tài liệu hạn chế xem trước, để xem đầy đủ mời bạn chọn Tải xuống

Thông tin tài liệu

The Economics of Sports FIFTH EDITION Chapter The Public Finance of Sports: Who Benefits and How? MICHAEL A LEEDS | PETER VON ALLMEN Building Stadiums • Cities dream that a new stadium will work wonders • They hope that it will attract new tourists who will – Generously spend before, during, and after the game and see other points of interest in the city • They see this as a way to revitalize old cities • They hope that fans will identify with the team • “New” is a key word Copyright ©2014 Pearson Education, Inc All rights reserved 6-2 Learning Objectives • Show how a new facility can increase a team’s revenue stream • Recognize how new facilities might make fans better off even if they never attend a game • Appreciate how new facilities, new teams, or new events might contribute to a local economy—and why they generally add little Copyright ©2014 Pearson Education, Inc All rights reserved 6-3 6.1 Teams Benefit From New Facilities • Construction costs for football and baseball stadiums now approach or exceed $1 billion – Even basketball arenas cost over $600 million • Ebbets Field, a extravagant structure, cost $750,000 when it was built in 1913 – Accounting for inflation, this is equivalent to a little over $17 million in 2011 – Something has changed! Copyright ©2014 Pearson Education, Inc All rights reserved 6-4 Facilities, Attendance, And Profits • New facilities could attract people to the city • Baltimore Orioles and Cleveland Indians attendance surged at first – Their retro parks became very fashionable • The surge did not last for either team – Attendance in 2011 was lower than in its last year at the previous park Copyright ©2014 Pearson Education, Inc All rights reserved 6-5 The “Honeymoon Effect” • Studies show that a new park brings higher attendance for about 10 years in baseball • The effect is shorter for other sports – Baseball games not typically sell out, so there is more room for growth • Eventually, attendance is a result of wins Copyright ©2014 Pearson Education, Inc All rights reserved 6-6 Facilities, Attendance, And Profits • The new Yankee Stadium drew fewer fans when it opened in 2009 – The depths of the recession – Nevertheless, ticket revenue rose • Ticket prices were much higher • This indicates low price and income elasticities • The biggest impact of a new facility is typically on the number, size, and price of luxury boxes and other special seating Copyright ©2014 Pearson Education, Inc All rights reserved 6-7 LUXURY BOXES • NFL teams retain most of the revenue from luxury boxes • The average NFL team has 140 luxury boxes, – Over 50 percent more than in the NHL, which has the second most boxes • The NFL’s reliance on luxury seating is still growing – Table 6.1 shows financial and luxury seating information for the five most valuable NFL teams in 2010 – They also have the five highest revenue streams Copyright ©2014 Pearson Education, Inc All rights reserved 6-8 Table 6.1 Copyright ©2014 Pearson Education, Inc All rights reserved 6-9 6.2 How Fans Benefit • We distinguish between fans and cities – Cities benefit from jobs, income, and tax revenue – Fans benefit from rooting for the home team • Fans’ benefits are often intangible – Attending a game in a new facility – Following the team even if they never attend a game Copyright ©2014 Pearson Education, Inc All rights reserved 6-10 The Open Economy Multiplier • In a closed economy, a person either consumes domestically or saves • In an open economy, a person can purchase goods from abroad • Purchases of imports not have a domestic ripple effect • MPI = marginal propensity to import • In a city, imports come from outside the city – The multiplier becomes 1/(1-MPC+MPI) Copyright ©2014 Pearson Education, Inc All rights reserved 6-49 The Multiplier for a Sports Franchise • Players get much of a franchise’s income – Players have more reason to save than others • Their high incomes last only a few years • The wealthy have lower MPCs – Athletes’ low MPC reduces ripples & multiplier • Much income leaks out of the local area – Few players & executives live in town – Leakages are especially severe in smaller cities • People spend their added income elsewhere • Local multipliers are closer to than to 10 Copyright ©2014 Pearson Education, Inc All rights reserved 6-50 Studies of Economic Impact • Most studies examine how stadiums or teams affect economic variables – Median income, employment, or wages – They find little or no impact • Recent studies have looked at property values – Property values reflect the desirability of a city to residents – Some studies find a positive impact • These findings now seem to stem from unique features of the data they used – Recent studies find a small impact that drops off rapidly as one moves away from the facility Copyright ©2014 Pearson Education, Inc All rights reserved 6-51 Interest Groups & Public Choice •Public choice (PC) was developed by James Buchanan – It won him a Nobel Prize •The central assumption of public choice is that politicians “economically” – They pursue their own self-interest – They act to maximize their political fortunes •PC helps to explain public funding of stadiums – Why funding happens even if it is economically inefficient – Why funding might be economically efficient Copyright ©2014 Pearson Education, Inc All rights reserved 6-52 The Power of Interest Groups • Interest groups have: – Well-defined goals – Access to political power – The advantages of interest groups • They can identify beneficial policies – They can organize to lobby for those policies – Individuals not have the same incentives • They find it harder to identify the impact of a policy – The cost of individual action exceeds the benefit – Example: construction unions and stadiums Copyright ©2014 Pearson Education, Inc All rights reserved 6-53 Majority Rule is not Always Efficient • Consider Pennsylvania’s dilemma in 2000 – Philadelphia and Pittsburgh wanted stadiums – Assume a stadium brings large local benefits – It brings slightly higher taxes throughout the state • For simplicity – assume sets of legislators – East, Central, and West – Eastern legislators want a facility in Philadelphia – Western legislators want a facility in Pittsburgh – Central legislators oppose any facility Copyright ©2014 Pearson Education, Inc All rights reserved 6-54 The Bill Fails with Majority Rule • Western & Central legislators oppose a stadium in Philadelphia • Eastern & Central legislators oppose a stadium in Pittsburgh • 2/3 of legislators vote against each stadium • Even if the overall benefits outweigh the overall costs, the bill fails Copyright ©2014 Pearson Education, Inc All rights reserved 6-55 The Benefits of Logrolling • By trading votes – logrolling – voters can express how strongly they feel • Legislators from East and West agree to vote for the other’s stadium • Both stadiums are built even though 2/3 actually oppose each project Copyright ©2014 Pearson Education, Inc All rights reserved 6-56 Location, Location, Location • A city maximizes the positive externalities associated with a sports franchise if it integrates the facilities into the urban fabric – Baltimore tried it with Camden Yards – Cleveland tried it with Jacobs (Progressive) Field as well as with Gund (Quicken Loans) Arena • These attempts were not resounding successes – The best is not very good • The construction of these new stadia started a “retro” craze Copyright ©2014 Pearson Education, Inc All rights reserved 6-57 The Urban Ballpark • Nostalgic fans today want downtown facilities – – – – They complain about facilities on the outskirts Or even outside the “home” city Sometimes they were not even in the “home” city The Arlington Cowboys play the East Rutherford Giants • Nostalgia is not what it used to be – The old ballparks were not built downtown – Yankee Stadium was built in “Goatville” – Philadelphians felt that Shibe Park was too far away • It was on the site of a hospital for communicable diseases – Cities grew up around the old ballparks Copyright ©2014 Pearson Education, Inc All rights reserved 6-58 Cars and Costs • Suburbanization created a new need – Where to park the cars? – Connie Mack Stadium had only 200 spots • The result in later eras: “a sea of asphalt” • Stadiums are “space intensive” – Create problems for a downtown location – Space costs money we will see why in Chapter Copyright ©2014 Pearson Education, Inc All rights reserved 6-59 The Impact of Special Events • Special events are large, one-time events – They are also called mega-events because they tend to be larger than regular season games – Examples include the Super Bowl, World Cup, or the Olympics – There are not ongoing events, like a franchise • A special event is more likely to draw tourists from outside the region and thus have a greater impact on the local economy Copyright ©2014 Pearson Education, Inc All rights reserved 6-60 Retrospective Studies of Mega-events • Does the Super Bowl bring in new money? – It is often held in tourist areas (e.g., Miami ) – Does it just displace other tourists? • Porter’s study of the Super Bowl – Compares spending in counties with Super Bowls to those in counties that did not host one – Finds little or no impact Copyright ©2014 Pearson Education, Inc All rights reserved 6-61 Retrospective Studies of the Olympics • Baade and Matheson studied the 1984 Olympics – They found little effect on the Los Angeles economy – The Games brought some tourists in but kept others away • Conflicting findings for the 1996 Atlanta Games – Hotchkiss et al find they increased employment and pay – Baade and Matheson claim the impact was transitory – Fedderson and Maenning confirm Baade and Matheson’s results Copyright ©2014 Pearson Education, Inc All rights reserved 6-62 Prospective Studies of Mega-events • Event studies look at investors’ expectations – How does an event affect expected profits? – Can measure using stock market data – Can apply to specific firms or to entire economies • Several studies ask how the announcement that a country will host the Olympics affects stock markets • The findings are mixed – No impact found for Sydney Games in 2000 – Positive effect found for Athens Games in 2004 – Small, temporary effect found for Beijing Games in 2008 Copyright ©2014 Pearson Education, Inc All rights reserved 6-63 ... 6-10 Size And Shape Of Baseball And Football Stadiums • In this section, we show how the size and shape of baseball and football have changed over the last 30 years • Baseball stadiums have shrunk... Football teams play on a standardized, rectangular field • The bulk of the action takes place in the middle of the field • Seats at either end of the field give little perspective on the action and. .. Football stadiums have grown • Baseball and football now have separate facilities • Table 6. 2a lists capacities of shared stadiums in 1961-1982 • These large facilities were all similar and round

Ngày đăng: 10/01/2018, 16:26

Từ khóa liên quan

Mục lục

  • Slide 1

  • Building Stadiums

  • Learning Objectives

  • 6.1 Teams Benefit From New Facilities

  • Facilities, Attendance, And Profits

  • The “Honeymoon Effect”

  • Slide 7

  • LUXURY BOXES

  • Table 6.1

  • 6.2 How Fans Benefit

  • Size And Shape Of Baseball And Football Stadiums

  • Table 6.2A

  • Separate Facilities

  • Table 6.2B

  • Sea Change

  • Shape Depends On The Game

  • Shape of a Baseball Field

  • Figure 6.3A

  • Figure 6.3B

  • Size And Shape of Basketball and Hockey Arenas

Tài liệu cùng người dùng

Tài liệu liên quan