Đang tải... (xem toàn văn)
bộ câu hỏi và đáp án trả lời cho môn học tiếng anh thương mại, anh văn cơ bản, bộ câu hỏi cuối học kỳ, thi hết học phần hoặc kiểm tra tư cách.bộ câu hỏi và đáp án trả lời cho môn học tiếng anh thương mại, anh văn cơ bản, bộ câu hỏi cuối học kỳ, thi hết học phần hoặc kiểm tra tư cách.bộ câu hỏi và đáp án trả lời cho môn học tiếng anh thương mại, anh văn cơ bản, bộ câu hỏi cuối học kỳ, thi hết học phần hoặc kiểm tra tư cách.
Unit 1 How many human–resource managers admitted to rejecting a candidate because of their online behavior? 70% What could help job hunters to get their dream job? a strong image online could help job hunters get their dream job What the Facebook faux pas include? Facebook faux pas include drunken photographs, bad language and the messages complaining about work What should jobseekers be aware of according to Mr Yasin? According to Mr Yasin, jobseekers be aware of their online image even after getting the perfect job What social-networking sites are mentioned in the reading? Facebook and Twitter What have jobseekers been warned about? jobseekers have been warned that their Focebook profile could damage their employment prospects Who does Peter Cullen work for? Microsoft What is essential for web users according to Mr Cullen? it’s essential that web users cultivate the kind of online reputation that they would want an employers to see What kind of reputation should jobseekers cultivate online? the kind of online reputation that thaey would want an employers to see 10.How many employers fired staff for content found on their social-networking profile? 28% 11.Who does Farhan Yasin work for? Yasin Farhan works for the online recuitment network Careerbuilder.co.uk 12.What is the good thing of social networking according to Mr Yasin? He said: social networking is a great way to make connections with job opportities and promote your personal brand across the Internet 13.Why did 28% of employers fire staff according to research by Mr.Yasin’company? according to research by Mr, Yasin’s company, a huge number of employers have taken action againt staff for writing negative comments about the company or another employee on their social networking page 14.How many employers research candidates online according to the study? in 10 employers research candidates online 15.What does Peter advise jobseekers with their online reputation? he advises that they need to proactively manage their online reputation Unit Tata Who is Mr Tata? Mr Tata is Chairman of India’s biggest company What is the duty of the group’s special committee? the duty of the group’s special committee is looking for a new CEO Why is the idea of an ousider, particularly a foreigner controlling the Tata Group revolutionary? because in a country where companies are often controlled by influential families, the idea of an outsider, particularly a foreigner, controlling a group of Tata’s size and reputation is revolutionary Is the Tata Group important for the national economy? yes, it is Who will Tata group consider for India’s biggest corporate job? All candidates How many subsidiaries does the Tata Group have? 100 subsidiaries What is the question by analysts? analyst question whether Tata can create an example for corporate India of orderly transition from family leadership to professional management What did a banker say about Tata Group? a banker says: if an outsider, especially a foreigner, took over a group as complex as Tata, it would be disastrous Is the Tata Group a family-run company? yes, it is 10.Why is the Tata Group important to national economy? because of its 100 subsidiaries including India’s biggest private-sector steel company, its biggest information-technology outsourcing company and its biggest automotive producer-it is also the country’s first true multinational, with 65% of its $71 billion revenue generated overseas Lewis What is the article about? the article is about how John Lewis is run How many employees work for John Lewis? 69000 people What is said about products in John Lewis stores? it’s said that if a product is on sale in a John Lewis store, you know you can trust it Do the workers have a say in how the company is run? yes, they What is the main business activity of John Lewis? retailing What is said about the employees in John Lewis stores? they really know what they’re talking about and most unusually of all are eager to help Who owns the company? its employees What is the purpose of the company? its purpose is the happiness of all ists members, through their worthwhile and satisfying employment in a successful business Why is John Lewis unlike other high-street names? because it is owned by its employees, each of whom has a say in its running and share in its profit 10.Where John Lewis “passion and commitment” of the emplooyees come from according to Kirsty Reilly? they come from “being engaged, because they have a shares interest in making sure it works, for them and for the people they work with Unit Dinka What is the main idea of the text? What does her business offer\do? What does Dinka do? it try to link micro-manufactures of craft items to retail outlets How old is Dinka now? over one year old What have Argentinian companies agreed to let Dinka do? they agreed to let Dinka promote their goods in export markets Do most “micro-manufacrurers” of craft items in Argentina know how to sell their products in international markets? no, they don’t What did Sandra before she started her business-Dinka? she was a industrial engineer How many people are working for Dinka? 4 people What will Dinka have to under the deal with Argentinian companies? Dinka will find buyers for their products and handle shipments and customs formalities What will Dinka get under the deal with the Argentinian companies? a proportion of sales revenes Groupon What is the main idea of the text? What did he study at university? music What will happen to Mr Mason if Google buys Groupon? he’ll become a young Internet billionaire What does his Internet business offer? his Internet business offer discounts on everything from restaurant meals to hair transplants and yoga classies When did Andrew Mason set up his company? when he was 29 Where can the vouchers offered by Groupon be spent? the vouchers can be spent at participating retailers Why did her turn down a $2 billion offer from Yahoo? because the valuation was too low What users get when they use vouchers offered by Groupon? every user gets a discount offer based on his or her location and profile What did Forbes describe Groupon as? The world’s fastest-growing company 10.At what price is Google believed to have started its bidding? $3 billion 11.What helps Andrew’s company grow at the rate of 10% a week? by adding new users through Fb and Twitter Unit What you know about Adidas? Adidas is the Europe’s biggest sports-goods maker Why does Adidas want to expand its sales network? because Adidas wants to regain market share lost to foreign and domestic competitors What is Adidas’ plan in China? it plans to reach far into the Chinese interior to open the new stores How will the product mix be chosen in smaller cities? the product mix be chosen in smaller cities so that the entry price for customers would be 15% less than in Adidas’s existing shops in larger cities How did Li Ning get its name? Li Ning named after the Olympic gymnast who lit the flame at the opening ceeremony of the 2008 Beijing Olympics Who gets the number-two market position in sportswear in China? li ning What is Li Ning’ plan? it plans to take its brand upmarket to compete more directlly with foreign brands like Adidas and the market leader, Nike What is the reading about? Adidas’s and Li Ning’s plan in China What will Adidas to regain market share? it will open 2500 stores and expand its sales network to 1400 Chinese cities 10.In which cities/ where will it initially open new stores? initially, this will be in urban areas with as few as 500000 people 11.How many stores does it have now in China? 5600 stores 12.Who are target consumers of Adidas in China? the company would be targeting consumers with an average disposable income of $753 a month 13.What you know about Li Ning? Li Ning is the Chinese sportswear manufacturer 14.What retail analysts see Li Ning’ move up to second position as? retail analysts see it as one of the first signs in the retail field that Chinese products can rebrand themselves as not just cheap but desirable 15.To whom did Adidas lose market share? foreign and domestic competitors 16.Why has Adidas recently decided to target smaller cities and less wealthy consumers? because they believe growth potential is higher for foreign brands 17.Who is the market leader for sports goods in China? Nike 18.What is the strong point of Li Ning? strong sales and distribution networks in the lower tier cities that Adidas hopes to penetrate 19.What were Adidas’s recent problems in China related to? overstocking in the run-up to the Olympic