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LIST OF DIAGRAMS,GRAPHS IN THE REPORT
INTRODUCTION
1. THE REASONS BEHIND THE TOPIC
2. OBJECTIVES,MISSION AND LIMITATIONS OF THE PROJECT
4. PROPOSED STRUCTURE OF THE PROJECT
CHAPTER 1 : THEORETICAL BASIS
1.1. Definition of business strategy
1.2. Role and classification of business strategies
1.3. The process to formulate the business strategy
CHAPTER 2 : ANALYZE THE STATUS Ò THE COMPANY
2.1. Introduction ò Dong Phuong international investment JSC and the model of dpmart supermarket
2.2. Analyzing the environment of business on supermarket
CHAPTER 3 : SELECT AND BUILD UP THE BUSINESS STRATEGIES FOR DONG PHUONG INTERNATIONAL INVESTMENT JOINT STOCK COMPANY
3.1. Orientation,strategies for the development of the company
3.2. Select the business strategy
3.3. The solution to implement the market development strategy combined with developing new products by dpmart supermarket
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