Formulating business strategy for the north Kinh Do food processing joint stock company to 2015

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Formulating business strategy for the north Kinh Do food processing joint stock company to 2015

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Mục lục

  • COVER PAGE

  • TABLE OF CONTENTS

  • ACKNOWLEDGEMENT

  • ABBREVIATION

  • LIST OF FIGURES

  • LIST OF TABLES

  • LIST OF APPENDIX

  • EXCUTIVE SUMMARY

  • INTRODUCTION

    • 1. Rationale

    • 2. Reasearch objectives

    • 3. Scope of research

    • 4. Research methodology

    • 5. Structure of capstone project report

    • CHAPTER 1. THEORETICAL FRAMEWORK

      • 1.1 Strategy issues

      • 1.2. Strategic levels

      • 1.3. Business strategies

      • 1.4. Fomulating strategy and business strategy

      • CHAPTER 2. STRATEGIC ANLAYSIS FOR NKD

        • 2.1. Introducting the NKS's background

        • 2.2. External anlysis

        • 2.3. Internal analyses

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