Development strategy of Joint Stock Commercial Bank for Foreign Trade of Vietnam - Can Tho Branch - in the peeriod of 2011-2015

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Development strategy of Joint Stock Commercial Bank for Foreign Trade of Vietnam - Can Tho Branch - in the peeriod of 2011-2015

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Mục lục

  • COVER PAGE

  • ACKNOWLEDGEMENTS

  • CONTENTS

  • LIST OF FIGURES AND GRAPHS

  • LIST OF TABLES

  • LIST OF ABBREVIATIONS

  • INTRODUCTION

    • 1. Foundations for the subject

    • 2. Research objectives

    • 3. Research content

    • 4. Research methodology

    • 5. Objects and scope the research

    • 6. Significance of the subject

    • CHAPTER 1. THE LITERATURE REVIEW

      • 1.1 The definition of strategic management

      • 1.2. The strategic management process

      • 1.3. Tools for designing and selecting a strategy

      • CHAPTER 2. ANALYZING THE OPERATION ACTIVITIES OF COMMERCIAL BANKS IN CANTHO CITY

        • 2.1. Analyzing the effects of macro environment

        • 2.2. Analyzing competitors

        • 2.3. Evaluating the competitive matrix

        • CHAPTER 3. ANALYSIS ON CURRENT SITTUATIONS OF BANK FOR FOREIGN TRADE OF VIETNAN - CANTHO BRANCH (VCB CANTHO)

          • 3.1. Overview of Vietcombank Cantho

          • 3.2. The actual conditions at Vietcombank Can Tho

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