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Formulation of retail banking system development strategy of Vietinbank Ba Dinh in the period of 2012-2015

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Formulation of retail banking system development strategy of Vietinbank Ba Dinh in the period of 2012-2015

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Ngày đăng: 26/03/2015, 10:58

Xem thêm: Formulation of retail banking system development strategy of Vietinbank Ba Dinh in the period of 2012-2015

Mục lục

  • COVER PAGE

  • TABLE OF CONTENT

  • CONFIRMATION

  • INTRODUCTION

    • 1. Theoretical background

    • 2. Objectives of the study

    • 3. Object and scope of the study

    • 4. Methodology of the study

    • 5. Sutructure of the capstone project report

    • CHAPTER I. THEORETICAL BACKGROUND OF BUSINESS STRATEGY FORMULATION

      • 1.1. Overview of business strategy

      • 1.2. Process of strategy formulation

      • CHAPTER II. REAL SITTUATION OF RETIAL, BANKING BUSINESS AT VIETINBANK BRANCH BA DINH

        • 2.1. Introduction of Vietinbank branch Ba Dinh

        • 2.2. Real sittuation of reatail banking business activities at Vietinbank - Ba Dinh branch

        • 2.3. Analysis of environment factors affecting retail banking services at Vietinbank branch Ba Dinh

        • CHAPTER III. STRATEGIC CONTENT OF RETAIL BANKING OF VIETINBANK BRANCH BA DINH IN 2012 - 2015 PERIOD

          • 3.1. Orientation on expanding and developing retail banking business Vietinbank branch Ba Dinh in 2012 - 2015 period

          • 3.2. Selecting strategy on expanding and developing retail banking business of Vietinbank branch Ba Dinh in 2012 - 2015 period

          • 3.3. Solutions to implement the strategy on retail banking business in Vietinbank branch Ba Dinh in 2012 - 2015 period

          • 3.4. Some recommandations

          • CONCLUSION

          • REFRENCES

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