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eBay Auction Templates Starter Kit By Michael Miller Publisher: Que Pub Date: May 22, 2006 Print ISBN-10: 0-7897-3563-6 Print ISBN-13: 978-0-7897-3563-8 Pages: 336 Table of Contents | Index Looking for "it"? That something different that will increase your eBay auction sale rates and selling prices? One of the most effective ways to generate more sales at high pricepoints is to create a more attractive, attention-getting auction listing The easiest way to do this is through the use of templates that you can quickly populate with minimal effort and will maintain a style consistency across all of your auctions eBay Auction Templates Starter Kit is a combination book/CD designed to help all levels of eBay sellers create better-looking eBay auction listings as quickly and easily as possible The text describes how to use HTML to create sophisticated auction templates; the CD includes dozens of pre-designed templates that can be used as-is If you're a little more ambitious, you'll also learn how to create great-looking auction listings using HTML eBay Auction Templates Starter Kit By Michael Miller Publisher: Que Pub Date: May 22, 2006 Print ISBN-10: 0-7897-3563-6 Print ISBN-13: 978-0-7897-3563-8 Pages: 336 Table of Contents | Index Copyright About the Author Acknowledgments We Want to Hear from You! Reader Services Introduction Part I: Creating More Effective Auction Listings Chapter 1 The Good, the Bad, and the Ugly: Do's and Don'ts for Effective Auction Listings Essential Elements of an Effective eBay Auction Listing Employing Good Listing Design Ten Ways to Create a More Effective Auction Listing Ten Things Not to Do in Your Auction Listings Different Ways to Create Better-Looking eBay Listings Part II: Using Predesigned Auction Templates Chapter 2 Using Standard Text Formatting and eBay's Listing Designer Formatting a Normal Auction Listing with the Text Editor Enhancing Your Listing with Listing Designer Using Listing Designer Themes in eBay Turbo Lister Use Other Programs to Create Fancy eBay Listings Chapter 3 Using Auction Listing Services and Software Using Auction Listing Services Using Auction Listing Software Another Listing Creation Option: Third-Party Auction Templates Chapter 4 Using Third-Party Auction Templates How to Use Auction Templates Using Create-Your-Own Template Websites Using Downloadable Auction Templates Using the Auction Templates on the CD Part III: Creating Your Own Auction Templates Chapter 5 Learning How to Code with HTML Understanding Basic HTML Working with HTML Tables HTML Codes You Can't Use in Your eBay Listings Applying Advanced Formatting with Cascading Style Sheets How to Create Your HTML Code Testing Your HTML Code Chapter 6 Creating Text-Based HTML Auction Templates Creating Simple Text Descriptions Working with Titles and Subtitles Working with Different Type Faces and Sizes Working with Different Text Colors Working with Widths and Margins Chapter 7 Adding Pictures to Your Auction Templates Using Pictures in Your Auction Listings Adding Images Within Your Item Description Adding Borders to Your Photos Applying Special Picture Effects Protecting Your Pictures from Image Theft Chapter 8 Working with Tables, Borders, and Backgrounds Creating Listings with Multiple Sections Creating Multiple-Column Listings Arranging Images on the Page Adding Color Borders Adding Color Backgrounds Adding Image Borders, Backgrounds, and Banners Chapter 9 Adding Other Page Elements and Special Effects Adding Web Page and Email Links Adding Special Elements Cross-Promoting Your Other Auctions Adding Audio and Video to Your Listing Chapter 10 Putting It All Together: Ten Ready-to-Use Auction Templates Ten Sophisticated Auction Templates Where to Go from Here Appendixes Appendix A HTML for About Me and eBay Stores Pages HTML for Your About Me Page HTML for Your eBay Stores Pages Appendix B Contents of the eBay Auction Templates Starter Kit CD Software Programs Third-Party Auction Templates Templates and Special Effects from This Book There's More in the Readme File Index Copyright eBay Auction Templates Starter Kit Copyright © 2006 by Que Publishing All rights reserved No part of this book shall be reproduced, stored in a retrieval system, or transmitted by any means, electronic, mechanical, photocopying, recording, or otherwise, without written permission from the publisher No patent liability is assumed with respect to the use of the information contained herein Although every precaution has been taken in the preparation of this book, the publisher and author assume no responsibility for errors or omissions Nor is any liability assumed for damages resulting from the use of the information contained herein Library of Congress Catalog Card Number: 2006920310 Printed in the United States of America First Printing: June 2006 09 08 07 06 4 3 2 1 Trademarks All terms mentioned in this book that are known to be trademarks or service marks have been appropriately capitalized Que Publishing cannot attest to the accuracy of this information Use of a term in this book should not be regarded as affecting the validity of any trademark or service mark eBay is a registered trademark of eBay, Inc Warning and Disclaimer Every effort has been made to make this book as complete and as accurate as possible, but no warranty or fitness is implied The information provided is on an "as is" basis The author and the publisher shall have neither liability nor responsibility to any person or entity with respect to any loss or damages arising from the information contained in this book or from the use of the CD or programs accompanying it Bulk Sales Que Publishing offers excellent discounts on this book when ordered in quantity for bulk purchases or special sales For more information, please contact U.S Corporate and Government Sales 1-800-382-3419 corpsales@pearsontechgroup.com For sales outside of the United States, please contact International Sales international@pearsoned.com Associate Publisher Greg Wiegand Acquisitions Editor Michelle Newcomb Senior Development Editor Rick Kughen Managing Editor Charlotte Clapp Project Editor Dan Knott Indexer Chris Barrick Proofreader Kathy Bidwell Technical Editor Michelle Brantner Publishing Coordinator Sharry Lee Gregory Multimedia Developer Dan Scherf Book Designer Ann Jones Page Layout Nonie Ratcliff Dedication To Sherry Of course About the Author Michael Miller is a top eBay seller and a successful and prolific author He has a reputation for practical, real-world advice and an unerring empathy for the needs of his readers Mr Miller has written more than 75 nonfiction books since 1989, for Que and other major publishers His books for Que include Easy eBay, Absolute Beginner's Guide to eBay, Making a Living with Your eBay Business, and Tricks of the eBay Masters He is known for his casual, easy-to-read writing style and his ability to explain a wide variety of complex topics to an everyday audience You can email Mr Miller directly at ebaytemplates@molehillgroup.com His website is located at www.molehillgroup.com, and his eBay user ID is trapperjohn2000 Acknowledgments Thanks to the usual suspects at Que, including but not limited to Greg Wiegand, Michelle Newcomb, and Rick Kughen Additional thanks go to the book's technical editor, Michelle Brantner, who verified the technical accuracy of all that lies within Thanks as well to Dan Scherf for wrangling all the software and templates on the accompanying CD, and to all the companies and individuals who kindly granted permission for us to include their products We Want to Hear from You! As the reader of this book, you are our most important critic and commentator We value your opinion and want to know what we're doing right, what we could do better, what areas you'd like to see us publish in, and any other words of wisdom you're willing to pass our way As an associate publisher for Que Publishing, I welcome your comments You can email or write me directly to let me know what you did or didn't like about this book[md]as well as what we can do to make our books better Please note that I cannot help you with technical problems related to the topic of this book We do have a User Services group, however, where I will forward specific technical questions related to the book When you write, please be sure to include this book's title and author as well as your name, email address, and phone number I will carefully review your comments and share them with the author and editors who worked on the book Email: feedback@quepublishing.com Mail: Greg Wiegand Associate Publisher Que Publishing 800 East 96th Street Indianapolis, IN 46240 USA DeSa C.S Auction Templates SaverSites Custom eBay Auction Templates Ultimate eBay Templates Woo Woo Designs Auction Templates Xample.net Free eBay Auction Templates images animated picture flipshow big picture with multiple click-to-display buttons big picture with multiple click-to-enlarge thumbnails buttons friendly pictures and fonts link to a larger picture manual advance picture slideshow no-click picture picture column picture on the bottom picture on the left picture on the right picture on the top picture with ridge border picture with thick colored border picture with thin border picture with watermark scrolling picture slideshow prohibited HTML tags prohibited JavaScript script types special effects tables color background with different color border color borders around each section color borders around payment and shipping sections colorful borders and background dark full-page color background color with reverse text fancy listing border full-page color background color full-page color border full-page nested color border left side color border only left-to-right gradated background image multiple pictures in a vertical column multiple pictures in a vertical grid second column different color background section headings separate description, payment, and shipping sections separate title, picture, description, and TOS sections table details and picture show three-column with block sections top and bottom color borders only top-of-page banner image top-of-section color borders TOS color background two columns with centered top picture and title two equal columns with centered title and TOS wide left column, narrow right column text-based Arial title and description Arial title and Times Roman description Arial title and Times Roman description with Arial section subheadings Arial title with Times Roman description with smaller Arial TOS bulleted list in different color centered text centered text with centered, non-bulleted list centered text with left-aligned bulleted list centered text with narrow section divider centered title and subtitle with left-aligned text centered title with centered text centered title with left-aligned text extra-large bold title large Times Roman description text left-aligned description with offset TOS left-aligned text with a section divider left-aligned text with bulleted list left-aligned title and subtitle with left-aligned text left-aligned title with left-aligned text narrow centered narrow centered description overview section in different color Times Roman title and description with larger overview section Times Roman title and description with smaller TOS title and subtitle in different colors title in different color TOS in different color Verdana title and description wide centered description with narrower TOS wide centered overview with narrower left-aligned offset description terms of service (TOS), design of testing HTML code text alignment, design of text editors (HTML) 1st Page 2000 AceHTML eBay HTML Editor Macromedia Dreamweaver Microsoft FrontPage Windows NotePad Windows WordPad text formatting tags (HTML) insertion types text links, adding to listings text-based templates centered text centered text with centered, non-bulleted list centered text with left aligned bulleted list centered text with narrow section divider colors bulleted list in different color template overview section in different color template title and subtitle in different colors template title in different color template TOS in different color template fonts Arial title and description Arial title and Times Roman description Arial title and Times Roman description with Arial section subheadings Arial title with Times Roman description with smaller Arial TOS template extra-large bold title large Times Roman description text Times Roman title and description with larger overview section Times Roman title and description with smaller TOS template Verdana title and description left-aligned text with a section divider left-aligned text with bulleted list margins left-aligned description with offset TOS template narrow centered description template wide centered description with narrower TOS template wide centered overview with narrower left-aligned offset description template titles centered title and subtitle with left-aligned text centered title with centered text centered title with left-aligned text left-aligned title and subtitle with left-aligned text left-aligned title with left-aligned text themes applying to listings (Turbo Lister) in Listing Designer third-party templates code generators AuctionWriter 2nd K&D Web Page Custom Auction Creator 2nd downloadable types Alou Web Design Auction Template Central AuctionSupplies.com 2nd AuctionWraps DeSa C.S Auction Templates SaverSites Custom eBay Auction Templates Ultimate eBay Templates Woo Woo Designs Auction Templates Xample.net Free eBay Auction Templates three-column with block sections template Times Roman title and description with larger overview section auction listing (Template 6.18) Times Roman title and description with smaller TOS auction listing (Template 6.20) title and subtitle in different colors auction listing (Template 6.23) title in different color auction listing (Template 6.22) titles auction listing design centered title and subtitle with left-aligned text template centered title with centered text template centered title with left-aligned text template left-aligned title and subtitle with left-aligned text template left-aligned title with left-aligned text template top and bottom color borders only (Template 8.10) top-of-page banner image (Template 8.25) top-of-section color borders (Template 8.15) TOS color background (Template 8.19) TOS in different color auction listing (Template 6.26) tag (HTML) tag (HTML) Turbo Lister, applying themes two columns with centered top picture and title (Template 8.5) two equal columns with centered title and TOS (Template 8.3) Two Wizards Designs Free Auction Template Creator Index [SYMBOL] [A] [B] [C] [D] [E] [F] [G] [H] [I] [J] [K] [L] [M] [N] [O] [P] [R] [S] [T] [U] [V] [W] [X] [Z] tag (HTML) Ultimate eBay Templates Underline command (text editor) UPS shipping calculator, adding to listings Index [SYMBOL] [A] [B] [C] [D] [E] [F] [G] [H] [I] [J] [K] [L] [M] [N] [O] [P] [R] [S] [T] [U] [V] [W] [X] [Z] Vendio Image Hosting Vendio website (auction management) fees schedule Sales Manager Verdana title and description auction listing (Template 6.14) video in listings, playing on request Index [SYMBOL] [A] [B] [C] [D] [E] [F] [G] [H] [I] [J] [K] [L] [M] [N] [O] [P] [R] [S] [T] [U] [V] [W] [X] [Z] websites auction management Ándale Auction Hawk 2nd Auctiva ChannelAdvisor HammerTap inkFrog SpareDollar Vendio auction software Ándale Lister Pro Auction Lizard Auction Wizard 2000 AuctionSage AuctionTamer eBay Blackthorne Basic eBay Blackthorne Pro eBay Turbo Lister eLister create-your-own templates Antique Central eZ Auction Auction AD Creator Auction Insights Free Auction Template & Ad Creator Auction Riches Free Auction Ad Creator Auction Writer 2nd 3rd AuctionFlash Code Generators AuctionSpice 2nd Bay Dream Design BiggerBids 2nd Birddogs Garage Basic Template Generators DeadZoom Auction Template Maker K&D Web Page Design Custom Auction Creator 2nd ListTailor Nucite Auction Templates 2nd Pace Computing Limited (PC-Limited) RobsHelp.com FreeForm Builder Two Wizards Designs Free Auction Templates Creator Wizard's Free Auction Template Creation Form downloadable templates Alou Web Design Auction Template Central AuctionSupplies.com 2nd AuctionWraps 2nd DeSa C.S Auction Templates SaverSites Custom eBay Auction Templates Ultimate eBay Templates Woo Woo Designs Auction Templates Xample.net Free eBay Auction Templates HTML code testers AuctionSupplies.com PracticeBoard.com Zoicks HTML Practice Board wide centered description with narrower TOS auction listing (Template 6.28) wide centered overview with narrower left-aligned offset description auction listing (Template 6.30) wide left column, narrow right column (Template 8.4) Windows NotePad Windows WordPad Wizard's Free Auction Template Creation Form Woo Woo Designs Auction Templates Index [SYMBOL] [A] [B] [C] [D] [E] [F] [G] [H] [I] [J] [K] [L] [M] [N] [O] [P] [R] [S] [T] [U] [V] [W] [X] [Z] Xample.net Free eBay Auction Templates XHTML (eXtensible HTML) Index [SYMBOL] [A] [B] [C] [D] [E] [F] [G] [H] [I] [J] [K] [L] [M] [N] [O] [P] [R] [S] [T] [U] [V] [W] [X] [Z] Zoicks HTML Practice Board ... software you can use to help create your own auction templates Like the title says, this truly is a "starter kit" for creating all different types of eBay auction templates! Who Can Use This Book eBay Auction Templates Starter Kit can be used by any level of... Using Third-Party Auction Templates How to Use Auction Templates Using Create-Your-Own Template Websites Using Downloadable Auction Templates Using the Auction Templates on the CD Part III: Creating Your Own Auction Templates. .. HTML for About Me and eBay Stores Pages HTML for Your About Me Page HTML for Your eBay Stores Pages Appendix B Contents of the eBay Auction Templates Starter Kit CD Software Programs Third-Party Auction Templates
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Xem thêm: Que EBay auction templates starter kit jun 2006 ISBN 0789735636 , Chapter 1. The Good, the Bad, and the Ugly: Do's and Don'ts for Effective Auction Listings, Chapter 2. Using Standard Text Formatting and eBay's Listing Designer, Chapter 3. Using Auction Listing Services and Software, Chapter 4. Using Third-Party Auction Templates, Chapter 5. Learning How to Code with HTML, Chapter 6. Creating Text-Based HTML Auction Templates, Chapter 7. Adding Pictures to Your Auction Templates, Chapter 8. Working with Tables, Borders, and Backgrounds, Chapter 9. Adding Other Page Elements and Special Effects, Chapter 10. Putting It All Together: Ten Ready-to-Use Auction Templates, Appendix A. HTML for About Me and eBay Stores Pages, Appendix B. Contents of the eBay Auction Templates Starter Kit CD
