PERFORMANCE ASSESSMENT OF CENTER FOR FOREIGN LANGUAGES (CFL): A BASIS FOR THE CFL DEVELOPMENT PROGRAM _ A DISSERTATION Presented to the Faculty of the Graduate School Southern Luzon State University, Lucban, Quezon, Philippines in Collaboration with Thai Nguyen University, Socialist Republic of Vietnam _ In Partial Fulfillment of the Requirements for the Degree Doctor of Business Administration _ By NGUYEN THI THUY TRANG (JOLIE) December 2013 i APPROVAL SHEET The Dissertation of NGUYEN THI THUY TRANG entitled PERFORMANCE ASSESSMENT OF CENTER FOR LANGUAGES (CFL): A BASIS FOR THE CFL DEVELOPMENT PROGRAM Submitted in Partial Fulfilment of the Requirements for the Degree DOCTOR OF BUSINESS ADMINISTRATION A program offered by Southern Luzon State University, Republic of the Philippines in collaboration with Thai Nguyen University, Socialist Republic of Vietnam has been approved by Oral Examination Committee MELCHOR MELO O PLACINO, PhD Expert EDUARDO T BAGTANG, DBM Expert EDWIN P BERNAL, DBA Expert ALICE T VALERIO, PhD External Panel CECILIA N GASCON, PhD Chairman Endorsed by: Recommended by: WALBERTO A MACARAAN, EdD Adviser APOLONIA A ESPINOSA, PhD Dean Accepted in Partial Fulfilment of the Requirements for the Degree Doctor of Business Administration _ Date WALBERTO A MACARAAN, EdD Vice President for Academic Affairs ii CERTIFICATE OF ORIGINALITY This is to certify that the research work / dissertation entitled Performance Assessment of Center for Foreign Languages (CFL): A Basis for the CFL Development Program, orally defended/ presented under the DBA Program jointly offered by Southern Luzon State University of the Republic of the Philippines and Thai Nguyen University of the Socialist Republic of Vietnam, embodies the result of original and scholarly work carried out by the undersigned This dissertation does not contain words or ideas taken from published sources or written works by other persons which have been accepted as basis for the award of any degree from other higher education institutions, except where proper referencing and acknowledgment were made NGUYEN THI THUY TRANG Researcher/Candidate Date Orally Defended: 09/12/2013 iii ACKNOWLEDGMENT The researcher would like to express her most sincere thanks to the administrators and teachers of Southern Luzon State University and Thai Nguyen University who have helped her facilitate her study Dr Cecilia N Gascon, Dr Melchor Melo O Placino, Dr Alice T Valerio, Dr E Bagtang and Dr Edwin P Bernal, for providing her with a rich and fertile environment to study and explore new ideas by providing useful and memorable lectures; Dr Walberto A Macaraan, her enthusiastic adviser who provided her with valuable guidance, and encouragement to complete this dissertation; Professor Tran Tuan Anh and Professor Nguyen Thanh Hai, lecturers who managed the International Cooperation Program between Viet Nam and Philippines, for spearheading the cooperation which gave her a chance to join and fulfill the requirements of the course; and Board of Academy of Finance (AOF), colleagues in AOF, classmates in DBA1, especially Mr Ngo Anh Cuong, who facilitated helped and shared experiences to help her complete this dissertation NTTT iv DEDICATION This dissertation is lovingly dedicated to my parents who have been my constant source of inspiration who motivated me to tackle any task with enthusiasm and determination I also owe this to my supportive husband, who always showered me with care, attention and understanding and to my loving sons, who inspired me to pursue my goal Without their love and support, this dissertation would not have been made possible NTTT v TABLE OF CONTENTS PAGE TITLE PAGE ……………………………………………………………… i APPROVAL SHEET ……………………………………………………… ii CERTIFICATE OF ORIGINALITY ……………………………………… iii ACKNOWLEDGEMENT ………………………………………………… iv DEDICATION ……………………………………………………………… v TABLE OF CONTENTS ………………………………………………… vi LIST OF TABLES ………………………………………………………… viii LIST OF FIGURES ……………………………………………………… x LIST OF ABBREVIATIONS ……………………………………………… xi LIST OF APPENDICES ………………………………………………… xii ABSTRACT ………………………………………………………………… xiii CHAPTER I II III INTRODUCTION …………………………………………… Background of the Study ………………………………… Objectives of the Study …………………………………… Hypothesis of the Study …………………………………… Significance of the Study ………………………………… Scope and Limitation of the Study ……… ……………… Definition of Terms ………………………………………… REVIEW OF LITERATURE ……………………………… 13 Conceptual Framework ………………………………….… 57 METHODOLOGY Locale of the Study ………………………………………… 61 Research Design …………………………………………… 61 Populations, Sample Size & Sampling Technique …… 62 Research Instrument ……………………………………… 67 Data Gathering Procedure ……………………….…….… 69 Statistical Treatment ……………………… …….…… 69 vi IV V RESULTS AND DISCUSSIONS ………………………… 71 Brief history of AOF and CFL …………………………… 71 Overall performance ……………………………………… 72 Internal resources …………………………………… …… 73 Facilities ………………………………………………… 73 Students ……………………………………………… 81 Faculty Benefits ……………………………………… 82 Training and Development …………………………… 84 Support Staff …………………………………………… 86 Performance of CFL ……………………………………… 90 Program Structure ………………………… ………… 90 Faculty Performance ……………………………… … 93 Students’ Results ……………………………… …… 96 Administrative Support ……………………… ……… 97 Finance …………………………………………….…… 99 Marketing ……………………………………….……… 101 Performance Gap …………………………….……… 109 SUMMARYOF FINDINGS, CONCLUSIONS AND RECOMMENDATIONS Summary of Findings ……………………………………… 111 Conclusions ………………………………………………… 118 Recommendations ………………………………… …… 119 REFERENCES ……………………… ………………………………… 135 APPENDICES …………………………………………………………… 137 CURRICULUM VITAE …………………………………………………… 162 vii LIST OF TABLES TABLE PAGE Number of Graduates in 2011-2016 34 Strategies by 2020 38 Course Offerings 39 Average Overall Grades of Graduates in 2007-2011 40 Employer’s Preferred Educational Institutions 43 Training and Development Programs for Teachers of English in 2004-2011 46 Application of Initiatives Prior to School Year 2010-2011 47 Number of and Qualifications of Teachers of English 48 Annual Income of a 5-year Experienced Lecturer 48 10 Factors Affecting the Performance of CFL – AOF 63 11 Statistical Treatment Matrix 70 12 Teachers’ Evaluation of Online Exercises 75 13 Teachers’ Evaluation of Classtime Materials 75 14 Teachers’ Evaluation of Supplementary Materials 75 15 Learners’ Evaluation of Online Exercises 76 16 Teachers’ Evaluation of Classroom Facilities at CFL 76 17 Teachers’ Evaluation of Classroom Facilities at CFL 77 18 Teachers’ Evaluation of 25-seat Classrooms 77 19 Deadlines for 450 TOEIC Certificates 82 20 Frequency of Training Activities at AOF 84 21 Frequency of Training Activities at AOF 85 22 Frequency of Training Activities at CFL 85 viii TABLE PAGE 23 Strengths and Weaknesses of CFL’S Internal Resources 88 24 Gap Between CFL’S Internal Resources and Others 89 25 CFL Teachers’ Description on CFL Program Structure 90 26 TOEIC Preparation Programs 91 27 Profile of CFL Staff and Faculty 94 28 Teacher Working Shift 95 29 Frequency of Academic Meetings at CFL 96 30 Frequency of Group Discussion at CFL 96 31 CFL Income Statement 100 32 CFL in Comparison With Other Centers 102 33 Enrollments at CFL in 2012 103 34 Learners’ Preferences 103 35 Tuition Fees in Different Centers 105 36 Advertising and Online Activity Expenses in Other Centers in 2012 106 37 Relation Between Learners’ Awareness and their Choice 107 38 Relation Between Learners’ Choice and Tuition Fees 108 39 Strengths and Weaknesses of CFL Performance 109 40 Gap Between CFL Performance and Other Centers 110 41 Time Frame of Objectives 117 42 Areas for Improvements 119 ix LIST OF FIGURES FIGURE PAGE Classification of Enterprises in Vietnam 21 Enrollments in 2011 35 Enrollments in 2010 36 Number of Applicants and Enrollments in 2010 and 2011 36 Annual Employability of Graduates (2004-2010) 37 Results of National Contests in 2004-2011 41 Employability of Graduates 42 Employability of Graduates 42 Conceptual Framework 60 10 Hiring Process at AOF 79 11 Hiring Process at CFL 80 12 Teachers’ Opinion on CFL Pay 83 13 Learners’ General Evaluation on Support Staff 97 14 Learners’ Evaluation on Staff’s Responses 98 15 Teachers’ General Evaluation on Support Staff 98 16 Teachers’ Evaluation on Staff’s Responses 99 17 Learners’ Sensitivity on Tuition Fees 104 18 Learners’ Awareness of CFL 106 x 150 - Mr Trinh Thang Binh fromVietAnh: career path introduction, in-house training Academic meetings are regularly held once every weeks - Ms Hoang Thu Trang from NEU: workshop once a year, in-house training Academic meetings are regularly held once every weeks - Ms Nguyen Ngoc Tu from BA: workshop once a year, in-house training Academic meetings are regularly held once a month - Ms Truong Anh Nguyet from FTU: workshop once a year, in-house training Academic meetings are regularly held once every weeks Short training programs are provided for selected teachers in Englishspeaking countries - Ms Cao Hong Hanh from Olympia: - Ms Nguyen Phuong Thao from CEO: Q6: How satisfactory your teachers feel about payment? - Mr Ho Trung Dung from Language Link: highly satisfactory - Mr Rajesh Smith from CleverLearn: highly satisfactory - Mr Trinh Thang Binh fromVietAnh: satisfactory - Ms Hoang Thu Trang from NEU: satisfactory - Ms Nguyen Ngoc Tu from BA: satisfactory - Ms Truong Anh Nguyet from FTU: satisfactory - Ms Cao Hong Hanh from Olympia: satisfactory - Ms Nguyen Phuong Thao from CEO: unsatisfactory Q7: What is the turnover of teachers? - Mr Ho Trung Dung from Language Link: 5% of 100 teachers per year - Mr Rajesh Smith from CleverLearn: 4% of 124 teachers per year 151 - Mr Trinh Thang Binh fromVietAnh: 10% of 80 teachers per year - Ms Hoang Thu Trang from NEU: 5% of 60 teachers per year - Ms Nguyen Ngoc Tu from BA: 8% of 100 teachers per year - Ms Truong Anh Nguyet from FTU: 6% of 76 teachers per year - Ms Cao Hong Hanh from Olympia: 30% of 10 teachers per year - Ms Nguyen Phuong Thao from CEO: 50% of 10 teachers per year Q8: What you think about the advantage of the center location in hiring excellent teachers? - Mr Ho Trung Dung from Language Link: very important to attract and retain good teachers - Mr Rajesh Smith from CleverLearn: excellent teachers are hunted so they have a power in choosing a workplace A good location is a convenient one for them to travel to work and leisure places - Mr Trinh Thang Binh from VietAnh: it is easy for us to recruit teachers when we moved to this place in the city center - Ms Hoang Thu Trang from NEU: very important because teachers can reduce their extra expenses and time - Ms Nguyen Ngoc Tu from BA: very important - Ms Truong Anh Nguyet from FTU: very important - Ms Cao Hong Hanh from Olympia: very important - Ms Nguyen Phuong Thao from CEO: very important Q9: How you describe an ideal class size and facilities for a language class? - Mr Ho Trung Dung from Language Link: up to 20 seat classroom equipped with computer, projector, and other learning facilities 152 - Mr Rajesh Smith from CleverLearn: up to 15 seat classroom equipped with computer, projector, and other learning facilities - Mr Trinh Thang Binh from VietAnh: up to 20 seat classroom equipped with computer, projector, and other learning facilities - Ms Hoang Thu Trang from NEU: up to 20 seat classroom equipped with computer, projector, and other learning facilities - Ms Nguyen Ngoc Tu from BA: up to 20 seat classroom equipped with computer, projector, and other learning facilities - Ms Truong Anh Nguyet from FTU: up to 20 seat classroom equipped with computer, projector, and other learning facilities - Ms Cao Hong Hanh from Olympia: up to 20 seat classroom equipped with computer, projector, and other learning facilities - Ms Nguyen Phuong Thao from CEO: up to 20 seat classroom equipped with computer, projector, and other learning facilities Q10: Who should be involved in the academic development? Who are actually involved in the academic development? (Answers are underlined) - Mr Ho Trung Dung from Language Link: teachers, employers, education experts and learners Highly customized course offerings, involving all stakeholders of the center - Mr Rajesh Smith from CleverLearn: teachers, employers, education experts and learners Highly customized course offerings, involving all stakeholders of the school and center - Mr Trinh Thang Binh fromVietAnh: teachers, employers and learners 153 - Ms Hoang Thu Trang from NEU: teachers, employers, university management - Ms Nguyen Ngoc Tu from BA: teachers, employers, university management, education specialist - Ms Truong Anh Nguyet from FTU: teachers, employers, university management - Ms Cao Hong Hanh from Olympia: teachers, education specialist - Ms Nguyen Phuong Thao from CEO: teachers, learners 154 Appendix B Additional Tables & Exhibits Appendix B.1 Population Growth Rate in 1990 – 2010 as of July 1990 1995 2000 2002 2004 2006 2008 Total Population (in million) 66.02 72.00 77.64 79.73 80.90 82.03 83.11 84.16 200 219 236 242 246 249 252 254 1.9 1.7 1.4 1.3 1.5 1.4 1.3 1.3 19.5 20.7 24.2 25.1 25.8 26.5 26.9 27.1 Population Density (persons per square kilometer) Population Annual Change, % Urban Population % of Total Population 2010 155 Appendix B.2 Gross Domestic Product at Constant 1994 Prices by Economic Sector Of which Agriculture, forestry and fishery Total Industry and construction Service Bill Dongs percentage 1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 Prel 2011 1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 131968 139634 151782 164043 178534 195567 213833 231264 244596 256272 273666 292535 313247 336242 362435 393031 425372 461344 490458 516566 551609 5.81 8.70 8.08 8.83 9.54 9.34 8.15 5.76 4.77 6.79 6.89 7.08 7.34 7.79 8.44 8.23 8.46 6.31 5.32 6.78 42003 42917 45869 47373 48968 51319 53577 55895 57866 60895 63717 65618 68352 70827 73917 76888 79723 82717 86587 88165 90613 33221 35783 40359 45454 51540 58550 67016 75474 81764 88047 96913 106986 117125 129399 142621 159835 176335 194279 205882 217289 233971 56744 60934 65554 71216 78026 85698 93240 99895 104966 107330 113036 119931 127770 136016 145897 156308 169314 184348 197989 211112 227025 584073 5.89 94234 246904 242935 Index (Previous year = 100) - % 105.09 101.00 105.81 102.18 108.70 106.88 108.08 103.28 108.83 103.37 109.54 104.80 109.34 104.40 108.15 104.33 105.76 103.53 104.77 105.23 106.79 104.63 106.89 102.98 107.08 104.17 102.27 107.71 112.79 112.62 113.39 113.60 114.46 112.62 108.33 107.68 110.07 110.39 109.48 110.19 107.38 107.58 108.64 109.56 109.83 108.80 107.14 105.08 102.25 105.32 106.10 106.54 156 Of which Total 2003 2004 2005 2006 2007 2008 2009 2010 Prel 2011 Agriculture, forestry and fishery Industry and construction Service 107.34 107.79 108.44 108.23 108.46 106.31 105.32 106.78 103.62 104.36 104.02 103.69 103.76 104.68 101.82 102.78 110.48 110.22 110.69 110.32 110.18 105.97 105.54 107.68 106.45 107.26 108.48 108.32 108.88 107.40 106.63 107.54 105.89 104.00 105.53 107.01 Sources:Asian Development Outlook database; General Statistics Office of Viet Nam, available: http://www.gso.go.vn, downloaded 16 July 2012 157 Appendix B.3 Gross Domestic Product at Current Prices by Economic Sector Total 1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 Prel 2011 1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 Prel 2011 Bill Dongs 41955 76707 110532 140258 178534 228892 272036 313623 361017 399942 441646 481295 535762 613443 715307 839211 974264 1143715 1485038 1658389 1980914 2535008 Structure (%) 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 Of which Agriculture, forestry and fishing Industry and construction Service 16252 31058 37513 41895 48968 62219 75514 80826 93073 101723 108356 111858 123383 138285 155992 175984 198797 232586 329886 346786 407647 558284 9513 18252 30135 40535 51540 65820 80876 100595 117299 137959 162220 183515 206197 242126 287616 348518 409603 480151 599193 676408 824904 1034057 16190 27397 42884 57828 78026 100853 115646 132202 150645 160260 171070 185922 206182 233032 271699 314708 365864 430979 555959 635195 748363 942667 38.74 40.49 33.94 29.87 27.43 27.18 27.76 25.77 25.78 25.43 24.53 23.24 23.03 22.54 21.81 20.97 20.41 20.34 22.21 20.91 20.58 22.02 22.67 23.79 27.26 28.90 28.87 28.76 29.73 32.08 32.49 34.50 36.73 38.13 38.49 39.47 40.21 41.53 42.04 41.98 40.35 40.79 41.64 40.79 38.59 35.72 38.80 41.23 43.70 44.06 42.51 42.15 41.73 40.07 38.74 38.63 38.48 37.99 37.98 37.50 37.55 37.68 37.44 38.30 37.78 37.19 158 Appendix B.4 Retail Sales of Goods and Services at Current Prices by Kind of Economic Activity Of which Total 1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 Prel 2011 1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 Trade Hotel, restaurant Tourism and services 19031.2 33403.6 51214.5 67273.3 93490.0 121160.0 145874.0 161899.7 185598.1 200923.7 220410.6 245315.0 280884.0 333809.3 398524.5 480293.5 596207.1 746159.4 1007213.5 1238145.0 1614078.4 Bill Dongs 16747.4 2283.8 29183.3 4220.3 44778.3 6436.2 58424.4 8848.9 74091.0 11656.0 94863.0 16957.0 117547.0 18950.0 131770.4 20523.5 153780.6 21587.7 166989.0 21672.1 183864.7 23506.2 200011.0 30535.0 221569.7 35783.8 262832.6 39382.3 314618.0 45654.4 373879.4 58429.3 463144.1 71314.9 574814.4 90101.1 781957.1 113983.2 983281.0 139897.3 1254152.0 180633.3 7743.0 9340.0 9377.0 9605.8 10229.8 12262.6 13039.7 14769.0 23530.5 31594.4 38252.1 47984.8 61748.1 81243.9 111273.2 114966.7 179293.1 20.63 0.40 2.44 6.50 19.87 6.34 13.26 59.32 34.27 21.07 25.44 28.68 31.57 36.96 3.32 55.95 2004360.9 1553913.2 217265.7 21.18 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 233182.0 Structure (%) 88.0 12.0 87.4 12.6 87.4 12.6 86.8 13.2 79.3 12.5 78.3 14.0 80.6 13.0 81.4 12.7 82.9 11.6 83.1 10.8 83.4 10.7 81.5 12.5 78.9 12.7 78.7 11.8 percentage 8.2 7.7 6.4 5.9 5.5 6.1 5.9 6.0 8.4 9.5 159 Of which Trade Hotel, restaurant 100.0 100.0 100.0 100.0 100.0 100.0 100.0 78.9 77.8 77.7 77.0 77.6 79.4 77.7 11.5 12.2 12.0 12.1 11.3 11.3 11.2 Tourism and services 9.6 10.0 10.3 10.9 11.1 9.3 11.1 100.0 77.5 11.6 10.9 Total 2004 2005 2006 2007 2008 2009 2010 Prel 2011 Appendix B.5 Structure of Employed Population at 15 years of Age and Above as of Annual July by Kinds of Economic Activity 2005 2007 2008 2009 2010 Prel 2011 100.0 100.0 100.0 100.0 100.0 100.0 55.1 52.9 52.3 51.5 49.5 48.4 Mining and quarrying 0.6 0.7 0.6 0.6 0.6 0.6 Manufacturing Electricity, gas, stream and air conditioning supply Water supply, sewerage, waste management and remediation activities 11.8 12.5 12.9 13.5 13.5 13.8 0.3 0.3 0.3 0.3 0.3 0.3 0.3 0.2 0.2 0.2 0.2 0.2 Construction Wholesale and retail trade; repair of motor vehicles and motorcycles Transportation and storage Accommodation and food service activities Information and communication Financial, banking and insurance activities 4.6 5.2 5.3 5.4 6.3 6.4 10.7 10.9 11.0 10.8 11.3 11.6 3.0 3.0 3.1 3.0 2.9 2.8 1.9 2.4 2.8 3.3 3.5 4.0 0.4 0.4 0.4 0.5 0.5 0.5 0.4 0.4 0.4 0.5 0.5 0.6 0.0 0.1 0.1 0.1 0.2 0.2 TOTAL Agriculture, forestry and fishing Real estate activities 160 Professional, scientific and technical activities Administrative and support service activities Activities of Communist Party, socio-political organizations; public administration and defence; compulsory security 0.4 0.4 0.4 0.5 0.4 0.4 0.3 0.3 0.3 0.4 0.4 0.4 3.9 3.7 3.6 3.3 3.2 3.1 Education and training Human health and social work activities Arts, entertainment and recreation 2.9 3.3 3.2 3.3 3.4 3.4 0.8 0.9 0.8 0.8 0.9 1.0 0.2 0.3 0.4 0.4 0.5 0.5 Other service activities Activities of households as employers; undifferentiated goods and services producing activities of households for own use Activities of extraterritorial organizations and bodies 1.8 1.6 1.5 1.2 1.4 1.5 0.4 0.4 0.4 0.4 0.4 0.4 0.0 0.0 0.0 0.0 0.0 0.0 161 Appendix B.6 Balance Sheet Comparisons (Millions USD) as of 31st December 2010 AOF HNEU Total assets 4.618425 9.389996 Non-current 4.601425 9.347360 0.017000 0.042636 4.618425 9.389996 0 4.601425 9.347360 4.114320 0.010000 0.026336 0.01880 0.007000 0.0163000 0.010700 Current (Cash and equivalents) Liability & equity Liability capital sources invested in non-current assets Income-exp Difference Welfare funds BA VUC 4.143820 4.114320 0.02950 No data No data No data 4.143820 No data No data No data s Appendix B.7 Income Statement Comparisons (Millions USD) year 2010 AOF BA HNEU VUC Total revenues 2.170000 2.16800 4.08500 No data Total expenses 2.160000 2.14920 4.058664 No data On HR On facilities Others 54.5% 36.9% 8.6% 62.7% 29.4% 7.9% 71.4% 23.5% 5.1% No data Income-exp Difference 0.010000 0.01880 0.026366 No data 162 CURRICULUM VITAE I PERSONAL INFORMATION Name : NGUYEN THI THUY TRANG Birthday : 22 April 1979 Birthplace : Yen Bai Civil Status : Married Father : Nguyen DinhLuu, retired, born in 1942 Mother : Pham ThiDuc, retired, born in 1952 Spouse : Duong Quy Nam, born in 1972, officer of Ministry of Affairs Son : Duong Tuan Minh, born in 2006, Duong QuyTrung, born in 2008 II EDUCATION 1994-1997 : Yenbai Gifted High School, Yenbai city, Yenbai province Majors: Mathematics and English Achievements : 4th position in National English Competition for Excellent Students in 1997; Best scorers (56/60) of High School Exit Exams for provincial high school students 1997-2001 College of Foreign Language, Hanoi National University Majors: English and Pedagogy Achievements Excellent student in 3rd year, excellent leader of more than 450 4th year students in English Department Degree Bachelor of Arts 2002-2005 Achievement Hanoi Academy of Finance Major: Finance and Banking Excellent graduate Degree Bachelor of Economics 2007-2008 W Sycip Graduate School of Business, Asian Institute of Management, the Philippines Major: Management 163 III Achievement ADB scholar Degree Master of Corporate Management 2009-present Southern Luzon University (the Philippines) and Thai Nguyen University Joint International Program Major: Business Administration PROFESSIONAL QUALIFICATIONS Certifications : Tertiary Scientific Research Workshop, TOEICoriented training Workshop, Faculty professional Workshops Computer Skills : familiar with Microsoft Other skills : excellent interpersonal skills, excellent teamwork skills, excellent task-oriented working skills PUBLICATIONS ACCOUNTING AND AUDITING for students majoring in English for Finance and Accounting (editor) ACCOUNTING AND FINANCE for students non-majoring in English (writer); BUSINESS ENGLISH for Academy of Finance students; and many writings for in-house issues IV EMPLOYMENT HISTORY Sept 2010 to the present - Vice Head of English for Accounting and Finance Division, (Associate Dean since May 2012), Academy of Finance: in charge of academic issues (designed syllabus, organized professional conferences, initiated and leading the task force, …); cooperating with CFL, AOF in preparing teaching materials and teaching English; … 164 Part-time researcher and assistant analyst under the direct supervision of Mr Thai Viet Le, Head of Economic Institution Division, CIEM - Center Institute of Economic Management, Ministry of Planning and Investment: independently doing some well-defined researches on economic management, assisting the Head of Division in collecting and processing documents Guest Lecturer of Accounting and Marketing in Sunderland-Nguyen Trai International Program, Nguyen Trai University August 2008 – present: working as a full-time teacher of English for Accounting and Finance for students majoring in English for Accounting and Finance, Academy of Finance, Hanoi; Teaching Fundamental Accounting; key person in organizing TOEIC classes in the Academy, assisting the Dean in organizing academic meetings, August 2008 – present: working as a full-time teacher of English for Accounting and Finance for students majoring in English for Accounting and Finance, Academy of Finance, Hanoi; Teaching Fundamental Accounting; key person in organizing TOEIC classes in the Academy, assisting the Dean in organizing academic meetings, Sept 2001 – May 2007: worked as a full-time teacher of English for students non-majoring in English, Academy of Finance, Hanoi ... programs via a feasible strategic plan for CFL Objectives of the Study The study aimed to assess the performance of CFL – Center of Foreign Languages – affiliated with AOF – Academy of Finance, Hanoi,... entitled Performance Assessment of Center for Foreign Languages (CFL) : A Basis for the CFL Development Program, orally defended/ presented under the DBA Program jointly offered by Southern Luzon State... formulate a Center of Development Program based on the performance assessment 8 Significance of the Study The study is very important for the existence of CFL as well as the reputation of AOF