B GIÁO D O I H C KINH T TP.H CHÍ MINH HỒNG NG C THANH LU C S KINH T Thành ph H Chí Minh, B GIÁO D O I H C KINH T TP.H CHÍ MINH HỒNG NG C THANH Chuyên ngành: Kinh doanh Mã s : 60340121 LU N i C S KINH T ng d n khoa h c: TS Ngô Th Ng c Huy n Thành ph H L tài nghiên c Các y u t nh mua thu c b o v th c v t sinh h c c a nông dân tr ng b ng sông C u Long u c a b Ng c Huy n nh is i mà c M i s li u tài li u tham kh o lu u có ngu n g c rõ ràng, c x lý trung th c cơng b b t kì cơng trình nghiên c u Thành ph H Chí Minh, ngày 26 Hoàng Ng c Thanh ng d n c a Ti n 2014 M CL C TRANG PH BÌA L M CL C DANH M C CÁC T VI T T T DANH M C CÁC B NG DANH M C CÁC HÌNH TĨM T T 1.1 Gi i thi u 1.2 1.3 1.4 1.5 u 1.6 Tính m c ti n c 1.7 K t c u c tài tài 2.1 2.2 2.2.1 Thu c BVTV sinh h c 2.2.2 16 2.3 Gi thi t nghiên c u 20 2.3.1 20 2.3.2 Chu n ch quan 21 2.3.3 hành vi 22 2.3.4 22 2.3.5 23 2.3.6 24 2.4 u 25 2.5 Tóm t t 26 THI T K NGHIÊN C U 27 3.1 27 3.2 27 3.2.1 27 3.2.2 28 3.3 30 3.3.1 30 3.3.2 30 3.3.3 31 3.3.4 32 3.3.5 32 3.3.6 33 3.3.7 33 3.4 33 3.4.1 33 3.4.2 34 3.4.3 34 3.5 35 37 4.1 37 4.2 37 4.2.1 h 38 4.2.2 38 4.2.3 39 4.3 39 4.4 42 4.4.1 43 4.4.2 46 4.4.3 46 4.5 48 4.5.1 48 4.5.2 49 4.5.3 50 4.5.4 Dị tìm s 51 4.5.5 T ng k t k t qu ki m 4.6 Phân tích nh gi thi t 52 ng c a bi nh mua 54 4.6.1 55 4.6.2 55 4.6.3 56 4.7 57 CÁC 59 5.1 59 5.2 59 5.2.1 59 5.2.2 62 5.2.3 63 5.3 64 5.3.1 64 5.3.2 71 5.4 75 5.5 76 77 TÀI LI U THAM KH O PH L C Ph l c 1: Dàn th o lu t qu th o lu n Ph l c 2: Phi n Ph l c 3: Th ng kê mô t m u kh o sát Ph l c 4: Cronbach Alpha u t nh mua v Ph l c 5: Phân tích nhân t y u t Ph l nh mua thu c BVTV sinh h c nh mua v tin c y Cronbach Alpha Ph l c 7: Phân tích nhân t Ph l tin c y nh mua thu c BVTV sinh h c i quy y u t nh mua thu c BVTV sinh h c Ph l c 9: K t qu ki nh gi nh h i quy Ph l c 10: Phân tích s khác bi t bi nh mua thu c BVTV sinh h c DANH M C T VI T T T T vi t t t Vi AMA Hi p h i Marketing Hoa k BVTV B o v th c v t ng b ng sông C u long GDP T ng s n ph m qu c n i PTTH Ph thông trung h c i TM TNHH Trách nhi m h u h n TPB Thuy t hành vi ho TRA Thuy ng h p lý DANH M C CÁC B NG 1.1: tích, lúa 2000 2012 14 15 24 37 a 41 b YD2 42 44 44 45 46 47 49 50 51 B ng 4.11: K t qu ki nh gi thuy t 53 55 55 56 3c : 56 4a : 57 4b : 57 4c : 57 DANH M C CÁC HÌNH Hình 2.1: g - 2012 16 Hình 2.2 17 Hình 2.3 19 Hình 2.4 25 29 Hình 4.1: t 39 Hình 4.2: t 39 Hình 4.3: t 38 Hình 4.4 54 74 GC2 296 144 MT3 163 172 MT1 245 141 MT2 193 109 173 747 876 134 819 103 809 Extraction Method: Principal Component Analysis Rotation Method: Varimax with Kaiser Normalization a Rotation converged in iterations K t qu phân tích nhân t l n 2: KMO and Bartlett's Test Kaiser-Meyer-Olkin Measure of Sampling Adequacy Bartlett's Test of Sphericity 844 Approx Chi-Square 2.425E3 df 190 Sig .000 Initial Eigenvalues Extraction Sums of Squared Loadings Compo nent Total % of Variance Cumulative % Total % of Variance Cumulative % 6.945 34.726 34.726 6.945 34.726 34.726 2.476 12.381 47.107 2.476 12.381 47.107 1.953 9.763 56.871 1.953 9.763 56.871 1.808 9.038 65.909 1.808 9.038 65.909 1.333 6.663 72.571 1.333 6.663 72.571 698 3.490 76.061 655 3.276 79.337 556 2.779 82.116 462 2.310 84.425 10 419 2.094 86.520 11 404 2.018 88.537 12 363 1.816 90.354 13 353 1.763 92.117 14 301 1.506 93.622 15 300 1.499 95.121 16 247 1.234 96.355 17 221 1.106 97.461 18 211 1.057 98.519 19 164 818 99.337 20 133 663 100.000 Extraction Method: Principal Component Analysis Rotated Component Matrixa Component 217 KS3 842 124 KS5 838 217 152 KS6 808 204 152 KS1 735 227 130 KS2 639 337 106 CQ4 138 844 CQ2 145 819 CQ1 151 736 KS4 389 308 141 233 482 TD1 188 160 767 CQ3 129 207 141 231 158 313 870 TD4 110 839 140 TD3 137 831 TD2 816 MT3 161 170 MT1 247 143 MT2 192 172 GC1 194 118 110 143 151 GC3 GC2 882 133 813 139 159 104 Extraction Method: Principal Component Analysis Rotation Method: Varimax with Kaiser Normalization a Rotation converged in iterations K t qu phân tích nhân t l n 3: 104 894 191 288 820 809 760 KMO and Bartlett's Test Kaiser-Meyer-Olkin Measure of Sampling Adequacy Bartlett's Test of Sphericity 834 Approx Chi-Square 2.294E3 df 171 Sig .000 Initial Eigenvalues Extraction Sums of Squared Loadings % of Variance Total Compo nent Total Cumulative % % of Variance Cumulative % 6.543 34.438 34.438 6.543 34.438 34.438 2.454 12.915 47.353 2.454 12.915 47.353 1.927 10.144 57.496 1.927 10.144 57.496 1.804 9.497 66.993 1.804 9.497 66.993 1.330 6.999 73.992 1.330 6.999 73.992 698 3.672 77.664 567 2.983 80.647 485 2.552 83.199 419 2.207 85.406 10 404 2.125 87.532 11 372 1.956 89.487 12 361 1.897 91.385 13 325 1.712 93.097 14 300 1.579 94.676 15 263 1.383 96.060 16 239 1.258 97.318 17 213 1.119 98.437 18 164 862 99.299 19 133 701 100.000 Extraction Method: Principal Component Analysis Rotated Component Matrixa Component KS3 840 KS5 839 218 154 KS6 808 206 153 KS1 742 125 232 KS2 643 104 331 192 839 135 119 TD3 829 145 TD2 818 TD1 TD4 128 200 136 312 871 111 CQ4 142 CQ2 158 144 838 135 CQ1 158 MT3 162 205 166 831 768 CQ3 113 238 734 167 149 239 882 MT1 247 MT2 GC1 132 138 821 191 163 815 198 148 GC3 GC2 173 294 100 141 Extraction Method: Principal Component Analysis Rotation Method: Varimax with Kaiser Normalization a Rotation converged in iterations .104 897 164 807 765 PH L C 6: Ý NH MUA V I TIN C Y CRONBACH ALPHA Reliability Statistics Cronbach's Alpha N of Items 650 Item-Total Statistics Scale Mean if Item Scale Variance if Deleted Item Deleted Corrected Item- Cronbach's Alpha Total Correlation if Item Deleted YD1 11.0330 2.922 544 510 YD2 11.2136 3.154 262 712 YD3 10.9359 2.683 497 532 YD4 11.1301 3.183 472 562 Reliability Statistics Cronbach's Alpha N of Items 712 Item-Total Statistics Scale Mean if Item Scale Variance if Deleted Item Deleted Corrected Item- Cronbach's Alpha Total Correlation if Item Deleted YD1 7.4757 1.656 542 610 YD3 7.3786 1.388 537 627 YD4 7.5728 1.768 530 630 PH L C 7: PHÂN TÍCH NHÂN T KHÁM PHÁ Ý NH MUA KMO and Bartlett's Test Kaiser-Meyer-Olkin Measure of Sampling Adequacy Bartlett's Test of Sphericity 680 Approx Chi-Square 116.962 df Sig .000 Total Variance Explained Initial Eigenvalues Extraction Sums of Squared Loadings Compo nent Total % of Variance Cumulative % 1.917 63.884 63.884 551 18.356 533 17.760 1.917 % of Variance 82.240 Total 63.884 100.000 Extraction Method: Principal Component Analysis Component Matrixa Component YD1 804 YD3 800 YD4 795 Extraction Method: Principal Component Analysis a components extracted Cumulative % 63.884 PH L C 8: PHÂN TÍCH Y UT BVTV SINH H C I QUY CÁC NH MUA THU C Correlations YD Pearson Correlation YD KS Sig (2-tailed) N KS Pearson Correlation TD 556** CQ 40 4** MT GC 581** 484** 518* * 000 000 000 000 000 206 206 206 206 206 206 556** 246** 381** 448** 449** 000 000 000 000 Sig (2-tailed) N 206 206 206 404** 246** 289** 249** 224** 000 000 000 000 001 206 206 206 206 206 206 581** 381** 289** 373** 380** 000 000 000 000 000 N 206 206 206 206 206 206 484** 448** 249** 373** 241** Sig (2-tailed) 000 000 000 000 N GC 206 Sig (2-tailed) MT 206 N CQ 206 Sig (2-tailed) TD 000 206 206 206 206 206 206 518** 449** 224** 380** 241** Pearson Correlation Pearson Correlation Pearson Correlation Pearson Correlation 000 Sig (2-tailed) 000 000 001 000 000 N 206 206 206 206 206 206 ** Correlation is significant at the 0.01 level (2-tailed) Coefficientsa Unstandardized Coefficients Model Standardized Coefficients B Std Error (Constant) 039 241 KS 232 061 TD 141 CQ Beta Collinearity Statistics t Sig Tolerance VIF 163 870 220 3.836 000 657 1.521 042 169 3.403 001 878 1.140 221 041 296 5.439 000 734 1.363 MT 181 055 178 3.294 001 742 1.348 GC 208 050 226 4.179 000 742 1.347 a Dependent Variable: YD PH L C 9: K T QU KI Scatterplot Bi Histogram: NH CÁC GI NH H I QUI B ng ki nh Spearman c a nhân t v i tr i c a ph Correlations ABSRES_1 ABSRES_1 Pearson Correlation KS Pearson Correlation TD CQ MT GC -.003 -.105 -.044 -.100 -.137 965 132 534 153 050 206 206 206 206 206 206 -.003 246** 381** 448** 449** 000 000 000 000 Sig (2-tailed) N KS Sig (2-tailed) N 206 206 206 -.105 246** 289** 249** 224** 132 000 000 000 001 206 206 206 206 206 206 -.044 381** 289** 373** 380** 534 000 000 000 000 N 206 206 206 206 206 206 -.100 448** 249** 373** 241** Sig (2-tailed) 153 000 000 000 N 206 206 206 206 206 206 -.137 449** 224** 380** 241** Sig (2-tailed) 050 000 001 000 000 N GC 206 Sig (2-tailed) MT 206 N CQ 206 Sig (2-tailed) TD 965 206 206 206 206 206 Pearson Correlation Pearson Correlation Pearson Correlation Pearson Correlation ** Correlation is significant at the 0.01 level (2-tailed) .000 206 PH L C 10: PHÂN TÍCH KHÁC BI T CÁC BI NH MUA THU C BVTV SINH H C Gi i tính Independent Samples Test Levene's Test for Equality of Variances F YD Equal variances Sig t-test for Equality of Means t Mean Sig (2- Differenc Std Error tailed) e Difference df 109 1.740 Equal variances not assumed 204 083 15569 08948 1.667 105.366 2.587 assumed 098 15569 09338 F Sig Test of Homogeneity of Variances YD Levene Statistic 2.543 df1 df2 Sig .081 203 ANOVA YD Sum of Squares df Mean Square Between Groups 11.484 5.742 Within Groups 60.361 203 297 Total 71.845 205 19.310 000 Post Hoc Tests Multiple Comparisons YD LSD 95% Confidence Interval Mean Difference (I(I) Edu (J) Edu J) PTTH tro Trungcap/Cao xuong Std Error dang Sig Lower Bound Upper Bound -.52241* 09908 000 -.7178 -.3271 -1.36926* 38788 001 -2.1341 -.6045 52241* 09908 000 3271 7178 Daihoc -.84685* 39586 034 -1.6274 -.0663 PTTH tro xuong 1.36926* 38788 001 6045 2.1341 84685* 39586 034 0663 1.6274 Daihoc Trungcap/Ca PTTH tro xuong o dang Daihoc Trungcap/Cao dang * The mean difference is significant at the 0.05 level Thâm niên canh tác Test of Homogeneity of Variances YD Levene Statistic 18.797 df1 df2 Sig 203 000 Test Statisticsa,b YD Chi-Square 25.523 df 000 Asymp Sig a Kruskal Wallis Test b Grouping Variable: Exp Post Hoc Tests Multiple Comparisons YD LSD 95% Confidence Interval Mean (I) Exp (J) Exp Duoi nam 5-10 nam -.33421* 09919 001 -.5298 -.1386 Tren 10 nam -.54630* 10731 000 -.7579 -.3347 Duoi nam 33421* 09919 001 1386 5298 Tren 10 nam -.21209* 09100 021 -.3915 -.0326 Duoi nam 54630* 10731 000 3347 7579 5-10 nam 21209* 09100 021 0326 3915 5-10 nam Tren 10 nam Difference (I-J) Std Error * The mean difference is significant at the 0.05 level Sig Lower Bound Upper Bound ... nh mua Ti n hành kh hi u ch rõ ràng d hi u c a câu h i, t Nghiên c (8.8%) ng c a m i y u t tìm gi nh mua thu c BVTV sinh h c nh l n, l c s d ng nh mua thu c BVTV sinh h c i nông dân, m nông dân, ... xu t nông nghi p, thu c b o v th c v t (BVTV) gi i pháp r t quan tr qu n lý d ch h t cho tr ng Tuy nhiên, ngày i nông dân l m d ng thu c BVTV hóa h c, gây lúa g nông dân, gây ô nhi c BVTV sinh. .. nghiên c Các y u t nh mua thu c b o v th c v t sinh h c c a nông dân tr ng b ng sông C u Long u c a b Ng c Huy n nh is i mà c M i s li u tài li u tham kh o lu u có ngu n g c rõ ràng, c x lý trung