Business strategy development of Alphanam Investment and Infrastructure Construction Corporation in the period of 2013-2017

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Business strategy development of Alphanam Investment and Infrastructure Construction Corporation in the period of 2013-2017

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Mục lục

  • COVER PAGE

  • TABLE OF CONTENTS

  • INTRODUCTION

    • 1. Reason for selecting the topic

    • 2. Subject and purpose of the research

    • 3. Research methodology

    • 4. Struture of the capstone

    • CHAPTER 1. THEORETICAL BACKGROUND BUSINESS STRATEGY DEVELOPMENT

      • 1.1. Business strategy

      • 1.2. Business strategy development process

      • 1.3. Tools for strategic analysis

      • CHAPTER 2. ANALYSIS OF THE BUSINESS ENVIRONMENT OF ALPHANAM INVESTMENT AND INFRASTRUCTURE CONSTRUCTION CORPORATION

        • 2.1. Introduction about ALPHANAM investment and infrastructure construction corporation

        • 2.2. Analysis of the business environment of ALPHANAM investment and ifrastructure construction corporation(external environment)

        • 2.3. Internal analysis of Alphanam Cons. Corp

        • 2.4. The SWOT matrix and IE matrix of Alphanam Cons.Corp

        • CHAPTER 3. STRATEGY SELECTION AND IMPLEMENTATION SOLUTIONS

          • 3.1. Long-term development orientation of Alphanam Cons.Corp

          • 3.2. Formulating strategic alternatives

          • 3.3. Business strategy determination

          • 3.4. Strategy implementation solutions

          • 3.5. Implementation schedule

          • 3.6. Potential problems and solutions

          • CONCLUSION

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