Marketing Manager Course - Chapter 13

Marketing Manager Course - Chapter 13

Marketing Manager Course - Chapter 13

... McGraw-Hill © 2004 The McGraw-Hill Companies, Inc. All rights reserved. 13 Chapter Leadership Leadership McGraw-Hill © 2004 The McGraw-Hill Companies, Inc. All rights ... State Ohio State Ohio State Em ployee-Orientation Em ployee Em ployee - - Orientation Orientation Production-Orientation Production-Orientation Production-Orientation University of Michigan University ... Relations...
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Marketing Manager Course - Chapter 08

Marketing Manager Course - Chapter 08

... McGraw-Hill © 2004 The McGraw-Hill Companies, Inc. All rights reserved. 8 Chapter Entrepreneurship Entrepreneurship McGraw-Hill © 2004 The McGraw-Hill Companies, Inc. All ... important goals z The goal is to become a medium-sized firm of 10 0- 499 employees; or z A large firm with 500 or more employees. McGraw-Hill © 2004 The McGraw-Hill Companies, Inc. All rights reserved. ... successfu...
Ngày tải lên : 15/10/2013, 23:13
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Marketing Manager Course - Chapter 09

Marketing Manager Course - Chapter 09

... Sales and Marketing Vice President Sales and Marketing Region A Manager Region A Manager Region B Manager Region B Manager Region C Manager Region C Manager McGraw-Hill © 2004 The McGraw-Hill Companies, ... Production Marketing Marketing Finance Finance Production Production Production Production Marketing Marketing Marketing Marketing Finance Finance Finance Finance McG...
Ngày tải lên : 18/10/2013, 11:15
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Marketing Manager Course - Chapter 10

Marketing Manager Course - Chapter 10

... all managers. managers. The hum an resource staff The hum an resource staff supports managers in supports managers in carrying out HR carrying out HR responsibilities. responsibilities. McGraw-Hill ... © 2004 The McGraw-Hill Companies, Inc. All rights reserved. 10 Chapter Human Resource Management Human Resource Management McGraw-Hill © 2004 The McGraw-Hill Companies, Inc. All rights ... li...
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Marketing Manager Course - Chapter 11

Marketing Manager Course - Chapter 11

... McGraw-Hill © 2004 The McGraw-Hill Companies, Inc. All rights reserved. 11 Chapter Managing Employee Diversity Managing Employee Diversity McGraw-Hill © 2004 The McGraw-Hill Companies, ... Foreign Foreign - - Born Born Americans Americans Hispanic Hispanic Americans Americans Homosexuals Homosexuals Older Workers Older Workers Women Women McGraw-Hill © 2004 The McGraw-Hill Companies,...
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Marketing Manager Course - Chapter 12

Marketing Manager Course - Chapter 12

... McGraw-Hill © 2004 The McGraw-Hill Companies, Inc. All rights reserved. 12 Chapter Motivation Motivation McGraw-Hill © 2004 The McGraw-Hill Companies, Inc. All rights ... s s Two Two - - Factor Theory Factor Theory McGraw-Hill © 2004 The McGraw-Hill Companies, Inc. All rights reserved. Maslow Maslow ’ ’ s s Hierarchy Hierarchy of Needs of Needs Self-actualization ... McGraw-Hill © 200...
Ngày tải lên : 22/10/2013, 09:15
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Marketing Manager Course - Chapter 14

Marketing Manager Course - Chapter 14

... McGraw-Hill © 2004 The McGraw-Hill Companies, Inc. All rights reserved. 14 Chapter Managing Teams Managing Teams McGraw-Hill © 2004 The McGraw-Hill Companies, Inc. All rights ... Teams Self-Managed Team s Project Team s Parallel Team s Virtu a l Team s McGraw-Hill © 2004 The McGraw-Hill Companies, Inc. All rights reserved. Team Characteristics Project Team Self-managed ... exceeding milesto...
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Marketing Manager Course - Chapter 15

Marketing Manager Course - Chapter 15

... distance ¾ Tone of voice McGraw-Hill © 2004 The McGraw-Hill Companies, Inc. All rights reserved. 15 Chapter Managing Communication Managing Communication McGraw-Hill © 2004 The McGraw-Hill Companies, Inc. ... routine, clear, simple messages McGraw-Hill © 2004 The McGraw-Hill Companies, Inc. All rights reserved. Managing Organizational Communications Face-to-Face Communication Written C...
Ngày tải lên : 04/11/2013, 10:15
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Marketing Manager Course - Chapter 16

Marketing Manager Course - Chapter 16

... errors and problems McGraw-Hill © 2004 The McGraw-Hill Companies, Inc. All rights reserved. 16 Chapter Management Control Management Control McGraw-Hill © 2004 The McGraw-Hill Companies, Inc. All ... McGraw-Hill Companies, Inc. All rights reserved. Types of Financial Controls Budgetary Control Financial Statements Financial Ratios Activity-Based Costing McGraw-Hill © 2004 The McGraw-Hill .....
Ngày tải lên : 04/11/2013, 19:15
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Marketing Manager Course - Chapter 17

Marketing Manager Course - Chapter 17

... steps: ¾ Maintenance ¾ Kaizen ¾ Innovation © 2004 The McGraw-Hill Companies, Inc. All rights reserved.McGraw-Hill Just-in-Time (JIT) Systems z Just-in-time (JIT) – the concept behind creating the firm’s ... Productivity © 2004 The McGraw-Hill Companies, Inc. All rights reserved.McGraw-Hill 17 Chapter Operations Management Operations Management McGraw-Hill © 2004 The McGraw-Hill Companies,...
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