... selling for business products 55 Free Test Bank for Business Marketing Connecting Strategy Relationships and Learning 4th Edition by Dwyer Multiple Choice Questions - Page Typically, business ... transformation Business marketers must recognize that the demand for their products and services is _ demand, which means that demand for their products and services results from the demand for ... business marketing and consumer marketing? Answer Given Business marketers must recognize that the demand for their products and services is derived demand; that is, demand for their products and...