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Public relations a practical guide to the basics 4 potx

Public relations a practical guide to the basics_1 docx

Public relations a practical guide to the basics_1 docx

... 145 Contents Public relations a practical guide 4 Sympathy The role here for public relations is to promote understanding andknowledge of the facts about a set of circumstances or a situation insuch a ... dishonesty.What then, are the roles of public relations? ImagesAn important part of public relations work is the image. What ismeant by image? It can be defined as being: The impression gainedaccording ... successfully.Interest Public relations also has a role to play in generating public interest in a particular situation, or set of circumstances, that may be having a major affect on an organization or group...
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Public relations a practical guide to the basics_2 pot

Public relations a practical guide to the basics_2 pot

... Sainsburys, to change the appearance  the get-up  of their own-brand cola. It wasalleged that confusion was being caused to customers wishing to purchase Coca-Cola because of the similarity.Details ... 13/06/00, 12:2311 Public relations a practical guide 14 DurationCopyright in literary, artistic, musical or dramatic work expires 70years after the end of the calendar year in which the author died. ... dealings with to have them too. In other wordswe are expected, and we expect others, to behave in an ethical way.This chapter looks at the ethical considerations of public relations work and...
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Public relations a practical guide to the basics_3 docx

Public relations a practical guide to the basics_3 docx

... location or time.Other specialist journals and trade magazines, such as Ad-line, PRWeek, Campaign or Photography Today, may also provide usefulnames and contacts, as may the Royal Photographic ... at this stage may incur extra charges,since additional work has to be carried out. A whole page layout, designsolution or display layout may have to be scrapped and started again.In the case ... facilities,or the equivalent, may be needed.External locationsThese need advance planning in more detail. Again, a reconnaissancebefore the day to pick suitable locations may be essential, especiallyif...
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Public relations a practical guide to the basics_4 potx

Public relations a practical guide to the basics_4 potx

... of delegatescan vary from perhaps 150 at the bottom of the scale to severalthousand at the top end. The average attendance is usually around the 350 45 0 mark.Dates and seasonsMost major conferences ... 12:3 249 Public relations a practical guide 42 CharacteristicsLarge exhibitions and trade fairs have the same general characteristics.They take place at well-known venues, eg Olympia, Earls Court or the ... you can and cannot do on the stand, and what additionalservices are available for hire  such as furnishings, floral decorations,319(10).p65 13/06/00, 12:3 244 Public relations a practical guide 5011Promotions...
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Public relations a practical guide to the basics_5 pptx

Public relations a practical guide to the basics_5 pptx

... Motor Manufacturers & Trades: the Motor Show;l the Royal Agricultural Society: the Royal Show;l the Evening Standard: BAFTA Awards.Arts and culture The arts have always depended on patronage. ... Chapel in Rome,and many other notable European Renaissance painters enjoyedwealthy patronage from the aristocracy and the church.319(13).p65 13/06/00, 12 :49 60 Public relations a practical ... include either Buckingham Palace or Kensington Palace, the countys Lieutenancy Office and the Lord-Lieutenant, the policeand the various mayoral offices at the local town halls. There maybe other...
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Public relations a practical guide to the basics_6 pptx

Public relations a practical guide to the basics_6 pptx

... to deal with such a situation, and then dealing with it well, is the key. It can be done, and done in such a way as to turn the situation to advantage; at the very least to limit any damage to ... Public relations a practical guide 76What is crisis management?Crisis management is the ability to cope, with any emergency situationthat may arise in such a way that the minimum amount ... ingetting particular messages across to a wide audience, provided thatits special attributes are understood.ImpactThere is a lot more to broadcasting and the role for public relations in the media...
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Public relations a practical guide to the basics_7 docx

Public relations a practical guide to the basics_7 docx

... indicative.Analysis The analyst (that is the PRO) then has to examine all the materialcollected, analysing and classifying it so that a report can be drawnup and presented to management. A source rating, ... 12:5393 Public relations a practical guide 90Each page has a location or address showing how to get to the particular page. This is made up of the host address and the locationof the file ... titlesIntroduction To Public Relations, Sam Black, Modino Press The Practice Of Public Relations (4th edn), Sam Black, ButterworthHeinemann)How To Manage Public Relations, Norman Stone, McGraw-Hill Public Relations...
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Public relations a practical guide to the basics_8 pdf

Public relations a practical guide to the basics_8 pdf

... legal action can betaken. Examples of this are in the use of the word Colt: As in Colt beers, Colt carsand Colt guns, and in the title Amtrak: as in Amtrak the US rail company and Amtrak the ... somethingof value to the other, although the fairness of the exchange is immaterial.DefamationDefamation is defined as: The publication of a statement which exposes a person to hatred, ridicule ... Headings to the paragraphs and sub-paragraphs in these terms shall not affect the construction of these terms.13. Standards and codes of conduct The Consultancy undertakes to adhere to the Code...
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Public relations a practical guide to the basics_9 pptx

Public relations a practical guide to the basics_9 pptx

... Submit a draft programme to the Lieutenancy for their approval. This is usuallyrequired several months in advance.319 app 10.p65 13/06/00, 13: 041 34 Appendix 14 140 Appendix 14 Example of Layoutfor ... Matters arising [and not dealt with elsewhere on the agenda].3. Topic(s). The items to be discussed or dealt with at the meeting. They may be eithertabled, spoken to or attached to the agenda. 4. ... agenda. 4. Any other business.Any items not already on the agenda but which need to be dealt with  or maybe called for at the start by the chairman.5. Date, time and venue of next meeting.Agenda...
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Public relations a practical guide to the basics_10 pptx

Public relations a practical guide to the basics_10 pptx

... space 44 checklist 1267contractors 48 9contractors manual 44 5designers 46 good housekeeping 47 8news and events 47 newsletters 47 organizing 48 9planning 43 4, 46 publications 46 7stand 42 8trade ... diaries, notes and other relevant written material that may becalled as evidence. Keep all such material secure.l Wash up and analysis  These are operational management lessons to be learntfrom ... Useful and can help save time.Local press Can give you more aggravation than the nationals. The local community Dont forget them. Good relations are vital. The secretariat Sufficient staffing to...
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